非常专业的制作工具全集3课件.ppt

1、北京锡恩企业管理顾问公司Zion Consulting Confidential 1 使用指引 标题和正文在模版中已经预设，所以你只需要应用即可。应用时选择菜单中格式 中的幻灯片版式。你即可选择你需要的版式，再填入文字 按增加缩进量，文字缩进一级后字体大小和粗细或项目符号会自动改变 行间距也是预设的，不要按两次回车以增加行间距 记住，复制是最有效而准确的方式将一个对象的格式应用到另一个上。所以如果你要插入一个新的对象如文本框，并且对格式不那么确定，请从工具文档中复制北京锡恩企业管理顾问公司Zion Consulting Confidential 2 使用指引一些“要”和“不要”不要在按照文本自

2、动调整格式下输入文本，在编辑时会很难调整 文本中排列间隔不要用空格，而用tab键：不要在一个文本框中输入太多的文本，以后将很难修改格式12The upper triangle controls the indentation of the first line of a paragraphThe bottom triangle controls the indentation of the second and the consequent line of a paragraphThese triangles control the level 2 textTable markTable ma

3、rk controller北京锡恩企业管理顾问公司Zion Consulting Confidential 3 定制你的工具栏可以显著提高制作速度 在菜单中选择工具栏定制，将出现如下的对话框，选择其中常用的图标置于桌面的工具栏上：Rotate toolsPick up and apply formatGroup and ungroupOrder toolsColor toolsIndent toolsChange Font Size Font FormattingZoomBulletsRulerText Align ToolsFontFont SizeMost Frequently Used

4、ShapesNew Text BoxLine Formatting ToolsShadow ToolsAlign Tools使用指引北京锡恩企业管理顾问公司Zion Consulting Confidential 4 以下的快捷键都是在左手操作的，当你右手使用鼠标时这些快捷键将极为方便。请经常使用以便记住：Ctrl-C:复制 Ctrl-X:剪切 Ctrl-V:粘贴 Ctrl-S:保存 Ctrl-A:全选 Ctrl-Z:撤销 Ctrl-D:复写 用鼠标移动对象十分方便。但是需要垂直或水平移动的时候可同时按住Shift键 如果你需要复制对象到指定地方，按住Ctrl移动即可复制。同时按 Ctrl 和

5、 Shif可以使复制的对象和原对象垂直或水平使用指引北京锡恩企业管理顾问公司Zion Consulting Confidential 5 移动鼠标以选中对象。但是当对象没有填充内容是只有点中边框才能选中，而边框又不易看到。所以除了矩阵和表格一般可将对象填充颜色设为白色 如果想选中分散的对象，按住 Shift 键然后选中一个一个对象 按住鼠标左键拖动覆盖住你想选择的多个对象，你能选中拖动区域内所有的对象。结合Shift键可以十分方便地选中一些小的或隐藏的对象 快捷键 Ctrl-A 可使你选中幻灯片中所有的对象或者文本框中所有的文本 按住 shift 击中文本框的任一部分，你便能选中整个文本框 在

6、文本框中，按击鼠标左键三次可选中整个段落；两次选中词或词组。使用指引北京锡恩企业管理顾问公司Zion Consulting Confidential 6 Project name or document title(max.two lines)Type of document Client name(max.two lines)Location,date of presentation(month day,year)Project name or document title|Date(month day,year)北京锡恩企业管理顾问公司Zion Consulting Confidentia

7、l 7 This document was created for the exclusive use of our clients.It is not complete unless supported by the underlying detailed analyses and oral presentation.It must not be passed on to third parties except with the explicit prior consent of RittenHouse&Partners.ContentPagevA.Chapter?1.Sub chapte

8、r?1.1Section?vB.Chapter?1.Sub chapter?1.1Section?vC.Chapter?1.Sub chapter?1.1Section?Zion Consulting 北京锡恩企业管理顾问公司A.Chapter page(after chapter point:4 space bars)北京锡恩企业管理顾问公司Zion Consulting Confidential 9 Action/reaction北京锡恩企业管理顾问公司Zion Consulting Confidential 10 Action/reaction北京锡恩企业管理顾问公司Zion Consu

9、lting Confidential 11 Action/reaction北京锡恩企业管理顾问公司Zion Consulting Confidential 12 Against the tide/with the tideAgainst the tideWith the tide.北京锡恩企业管理顾问公司Zion Consulting Confidential 13 Balance/imbalance 北京锡恩企业管理顾问公司Zion Consulting Confidential 14 Balance/imbalance 北京锡恩企业管理顾问公司Zion Consulting Confide

10、ntial 15 Balance/imbalance 北京锡恩企业管理顾问公司Zion Consulting Confidential 16 Bar chartGraph Title北京锡恩企业管理顾问公司Zion Consulting Confidential 17 Chances/risks 北京锡恩企业管理顾问公司Zion Consulting Confidential 18 Change of directionMoment of directional change北京锡恩企业管理顾问公司Zion Consulting Confidential 19 China mapBox Tit

11、leLevel 1 textLevel 2 text-Level 3 text北京锡恩企业管理顾问公司Zion Consulting Confidential 20 Circulation(2 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 21 Circulation(3 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 22 Circulation(4 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 23 Circulation(5 facto

12、rs)北京锡恩企业管理顾问公司Zion Consulting Confidential 24 Circulation(6 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 25 Circulation(7 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 26 Circulation(8 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 27 Client types$”Unsure”Hesitant”Successful”Hopeless”Drown

13、ing”StrugglingEnsure survival in short termRestructuring or search for partnersActively initiate structural changeGrowing and positioning projectSecure futureStrategy projectStartout toward the futureSpecific imple-mentation projectClient typeNeedProject type北京锡恩企业管理顾问公司Zion Consulting Confidential

14、28 Columns and tablesColumn Title 1Category 1 Type your phrases and sentences here Type your phrases and sentences hereColumn Title 2 Type your phrases and sentences here Type your phrases and sentences hereColumn Title 3 Type your phrases and sentences here Type your phrases and sentences hereCateg

15、ory 2 Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences hereCategory 3 Type your phrases and sentences here Type your phrases and sen

16、tences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here北京锡恩企业管理顾问公司Zion Consulting Confidential 29 Columns and tablesColumn Title 1Category 1 Type your phrases and sentences here Type your phrases

17、 and sentences hereColumn Title 2 Type your phrases and sentences here Type your phrases and sentences hereCategory 2 Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences hereCategory 3 Type your phrases and se

18、ntences here Type your phrases and sentences here Type your phrases and sentences here Type your phrases and sentences here北京锡恩企业管理顾问公司Zion Consulting Confidential 30 Columns and tablesCategory 1Category 2Category 3Category 1Category 2Category 3Category 1Category 2Category 3Category 1Category 2Categ

19、ory 3北京锡恩企业管理顾问公司Zion Consulting Confidential 31 Columns and tablesColumn Title 1ItemItemItemItemItemItemItemItemItemColumn Title 1Column Title 1Column Title 1NumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNum

20、berNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumberNumber北京锡恩企业管理顾问公司Zion Consulting Confidential 32 Column chartGraph TitleUnitCAGR?%北京锡恩企业管理顾问公司Zion Consulting Confidential 33 Column chartGraph TitleUnitCAGR?%Top Level LabelTop Level Label0100200300400500600Optional北京锡恩企业管理顾问公司Zi

21、on Consulting Confidential 34 Column chartYou can put your points here in the header of the boxGraph TitleCAGR?%北京锡恩企业管理顾问公司Zion Consulting Confidential 35 Column chartHeaderGraph TitleHeaderGraph TitleUnitUnit北京锡恩企业管理顾问公司Zion Consulting Confidential 36 Column chartHeaderGraph TitleHeaderLevel 1 tex

22、tLevel 2 text-Level 3 textUnit北京锡恩企业管理顾问公司Zion Consulting Confidential 37 Column chartGraph TitleHeaderLevel 1 textLevel 2 text-Level 3 textUnit北京锡恩企业管理顾问公司Zion Consulting Confidential 38 Column chartYou can put your points here like conclusionUnitCAGR?%北京锡恩企业管理顾问公司Zion Consulting Confidential 39 Co

23、lumn chartCategory 4Category 3Category 2Category 1Column 1000000000000000Graph TitleCategory 5000TotalUnit0000000000000000000000000000000000000000000000X,000X,000X,000X,000X,000X,000LabelLabelLabel000000000Series 1Column 2000000000000000000Series 2Series 1Series 2北京锡恩企业管理顾问公司Zion Consulting Confiden

24、tial 40 Column chartSub TitleSub TitleSub Title000000000000000000000000000LabelLabelLabel000000000000000000000000000LabelLabelLabel000000000000000000000000000LabelLabelLabel000000000000000000000000000LabelLabelLabel000000000000000000000000000LabelLabelLabel000000000000000000000000000LabelLabelLabelS

25、ub TitleSub TitleSub TitleSeries 1Series 2Series 3Dash Line北京锡恩企业管理顾问公司Zion Consulting Confidential 41 Conflict 北京锡恩企业管理顾问公司Zion Consulting Confidential 42?Conflict北京锡恩企业管理顾问公司Zion Consulting Confidential 43 Consequences(2).北京锡恩企业管理顾问公司Zion Consulting Confidential 44.Consequences(3)北京锡恩企业管理顾问公司Zion

26、Consulting Confidential 45 Consequences(4).北京锡恩企业管理顾问公司Zion Consulting Confidential 46 Consequences(5).北京锡恩企业管理顾问公司Zion Consulting Confidential 47 Consequences(2)北京锡恩企业管理顾问公司Zion Consulting Confidential 48 Consequences(3)北京锡恩企业管理顾问公司Zion Consulting Confidential 49 Consequences(4)北京锡恩企业管理顾问公司Zion Con

27、sulting Confidential 50 Consequences(5)北京锡恩企业管理顾问公司Zion Consulting Confidential 51 Consequences123456北京锡恩企业管理顾问公司Zion Consulting Confidential 52 Consultants profil(English),Firstname LastnamePosition:.Year of birth:.Nationality:.Languages 19901994Education Updated:MM/YYProfessional experienceMethodo

28、logical competence Since 10/1992 Industry competenceKey projects北京锡恩企业管理顾问公司Zion Consulting Confidential 53 Cooperation北京锡恩企业管理顾问公司Zion Consulting Confidential 54 Cooperation北京锡恩企业管理顾问公司Zion Consulting Confidential 55 Cost breakdown chartValueValueValueValueValueValueUnitGross MarginCostComponent(%)

29、Component(%)Component(%)Component(%)Component(%)Component(%)北京锡恩企业管理顾问公司Zion Consulting Confidential 56 Dead end北京锡恩企业管理顾问公司Zion Consulting Confidential 57 Dependance北京锡恩企业管理顾问公司Zion Consulting Confidential 58 Development北京锡恩企业管理顾问公司Zion Consulting Confidential 59 Dice北京锡恩企业管理顾问公司Zion Consulting Con

30、fidential 60 Direction北京锡恩企业管理顾问公司Zion Consulting Confidential 61 Factors(2)北京锡恩企业管理顾问公司Zion Consulting Confidential 62 Factors(3)北京锡恩企业管理顾问公司Zion Consulting Confidential 63 Factors(3)北京锡恩企业管理顾问公司Zion Consulting Confidential 64 Factors(3)北京锡恩企业管理顾问公司Zion Consulting Confidential 65 Factors(4)北京锡恩企业管理

31、顾问公司Zion Consulting Confidential 66 Factors(4)北京锡恩企业管理顾问公司Zion Consulting Confidential 67 Factors(4)北京锡恩企业管理顾问公司Zion Consulting Confidential 68 Factors(4)北京锡恩企业管理顾问公司Zion Consulting Confidential 69 Factors(6)北京锡恩企业管理顾问公司Zion Consulting Confidential 70 Factors(6)北京锡恩企业管理顾问公司Zion Consulting Confidenti

32、al 71 Factors(8)北京锡恩企业管理顾问公司Zion Consulting Confidential 72 Factors(4)北京锡恩企业管理顾问公司Zion Consulting Confidential 73 Factors(5)北京锡恩企业管理顾问公司Zion Consulting Confidential 74 Factors(6)北京锡恩企业管理顾问公司Zion Consulting Confidential 75 Factors(4)Success factors北京锡恩企业管理顾问公司Zion Consulting Confidential 76 Factors(5

33、)Success factors北京锡恩企业管理顾问公司Zion Consulting Confidential 77 Success factorsFactors(6)北京锡恩企业管理顾问公司Zion Consulting Confidential 78 Factors(3)北京锡恩企业管理顾问公司Zion Consulting Confidential 79 Factors(4)北京锡恩企业管理顾问公司Zion Consulting Confidential 80 Factors(5)北京锡恩企业管理顾问公司Zion Consulting Confidential 81 Feedback

34、北京锡恩企业管理顾问公司Zion Consulting Confidential 82 Feedback 北京锡恩企业管理顾问公司Zion Consulting Confidential 83 Feedback北京锡恩企业管理顾问公司Zion Consulting Confidential 84 Feedback?!北京锡恩企业管理顾问公司Zion Consulting Confidential 85 Feedback北京锡恩企业管理顾问公司Zion Consulting Confidential 86 Filter 北京锡恩企业管理顾问公司Zion Consulting Confidenti

35、al 87 FilterInitial situation1.Criterion2.Criterion3.CriterionResult北京锡恩企业管理顾问公司Zion Consulting Confidential 88 Flexibility北京锡恩企业管理顾问公司Zion Consulting Confidential 89 FlexibilityAbilityIntentionFlexibilty北京锡恩企业管理顾问公司Zion Consulting Confidential 90 Flexibility北京锡恩企业管理顾问公司Zion Consulting Confidential

36、91 Focus expansiontt北京锡恩企业管理顾问公司Zion Consulting Confidential 92 Growth北京锡恩企业管理顾问公司Zion Consulting Confidential 93 Guidelines北京锡恩企业管理顾问公司Zion Consulting Confidential 94 Harmony北京锡恩企业管理顾问公司Zion Consulting Confidential 95 Hurdles and brakesCompanyX北京锡恩企业管理顾问公司Zion Consulting Confidential 96 Impact.北京锡恩

37、企业管理顾问公司Zion Consulting Confidential 97 Influence(1 factor)北京锡恩企业管理顾问公司Zion Consulting Confidential 98 Influence(2 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 99 Influence(2 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 100 Influence(4 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 101 Inf

38、luence(4 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 102 Influence(6 factors)北京锡恩企业管理顾问公司Zion Consulting Confidential 103 Input/output.北京锡恩企业管理顾问公司Zion Consulting Confidential 104 Interaction北京锡恩企业管理顾问公司Zion Consulting Confidential 105 Margin chart100%?%Label?%Label?%Label?%Label?%LabelTotal in

39、 ValueIndexLabelLabelLabelLabelLabelLabel000000000?%?%?%000?%?%000000北京锡恩企业管理顾问公司Zion Consulting Confidential 106 Matrix北京锡恩企业管理顾问公司Zion Consulting Confidential 107 Matrix北京锡恩企业管理顾问公司Zion Consulting Confidential 108 MatrixDimension 2Dimension 1ScaleScaleScaleScaleLevel 1 textLevel 2 text-Level 3 tex

40、tLevel 1 textLevel 2 text-Level 3 textLevel 1 textLevel 2 text-Level 3 textLevel 1 textLevel 2 text-Level 3 text北京锡恩企业管理顾问公司Zion Consulting Confidential 109 MatrixLabelLabelLabelLabelDimension IIContentDimension ILabelLabelContentContentContentContent北京锡恩企业管理顾问公司Zion Consulting Confidential 110 Meas

41、ures plan planned activitiesOverview:ActivitiesWk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Wk.Comments北京锡恩企业管理顾问公司Zion Consulting Confidential 111 Measures plan planned measuresActivity:As of:Objective:Results:Responsible:Support:Measures:.北京锡恩企业管理顾问公司Zion Consulting Confidential 112 Measures plan planned individual

42、 stepsMeasure:.No.As of:1.Individual stepsResponsibleSupportForm of resultStartDura-tionDead-linePro-jectCom-pleted.北京锡恩企业管理顾问公司Zion Consulting Confidential 113 ModelsKey StepsType your phrases and sentences hereSourcesLevel 1 textLevel 2 textStep 1Step 2Step 3Step 4Type your phrases and sentences h

43、ereType your phrases and sentences hereType your phrases and sentences here北京锡恩企业管理顾问公司Zion Consulting Confidential 114 Moon chart11BarBallBarArrow北京锡恩企业管理顾问公司Zion Consulting Confidential 115 Multipliers.+.+=Projektteams北京锡恩企业管理顾问公司Zion Consulting Confidential 116 Multipliers北京锡恩企业管理顾问公司Zion Consult

44、ing Confidential 117 Mutuality北京锡恩企业管理顾问公司Zion Consulting Confidential 118 Mutuality北京锡恩企业管理顾问公司Zion Consulting Confidential 119 Obstacle北京锡恩企业管理顾问公司Zion Consulting Confidential 120 Obstacle.北京锡恩企业管理顾问公司Zion Consulting Confidential 121 Obstacle北京锡恩企业管理顾问公司Zion Consulting Confidential 122 Organizatio

45、nal and flow chartTextTextTextTextTextTextTextTextTextTextTextText北京锡恩企业管理顾问公司Zion Consulting Confidential 123 Organizational and flow chartPanteneJiehuaNew BrandRejoiceHead&ShouldersUlanWhisperArielTideJV BrandsCrestProfessional MarketingSafeguardZest CamayAssistant Brand Manager,2-5 per BrandMedia

46、&Commercial ProductionMarketing ManagerDimitri PanayatapolousSchool Program GroupNurses for School ProgramRandall BeardMarketing DirectorRene CoMarketing DirectorKen DoiMarketing DirectorRobin OxendineMarketing ManagerPeter FoystonMarketing ManagerLaundryHaircareToothpaste/SoapSkincare/PaperVacantGe

47、neral ManagerBrad CasperGeneral Manager*VacantGeneral ManagerVirginia LeeVice President*Marketing Organization北京锡恩企业管理顾问公司Zion Consulting Confidential 124 Organizational and flow chartCompetitive ModelsMarket ResultsFeasible Scenarios India China PhilippinesSuccess RequirementsBacardiStrategyAsia Wh

48、iskyOpportunityAssessmentMarketArchetypeModel Sizing PricingBacardiStrategy OverlapDetermine Whether to Proceed FurtherExecuteWill whisky help to build Bacardi rum globally?Are there opportunities for whisky in the rest of the world?YesDevelop Objectives&Strategies Financial Goals Market Priorities

49、Acquisition or Organic Growth Product/Marketing/Distribution StrategiesProcess Map北京锡恩企业管理顾问公司Zion Consulting Confidential 125 Option123北京锡恩企业管理顾问公司Zion Consulting Confidential 126 Option1234北京锡恩企业管理顾问公司Zion Consulting Confidential 127 Optionquitdevelope北京锡恩企业管理顾问公司Zion Consulting Confidential 128 P

50、enetration北京锡恩企业管理顾问公司Zion Consulting Confidential 129 Pie chartHeaderChart TitleLabel%Label%Label%Label%Label%Series 1Series 2Series 3HeaderChart TitleLabel%Label%Label%Label%Label%100%=XXXX100%=XXXX北京锡恩企业管理顾问公司Zion Consulting Confidential 130 Pie chartChart TitleLabel%Label%Label%Label%Label%Serie