1、Writing:An AdvertisementModule 4 Unit 10 Communication WorkshopWhat makes a good advert?creative idea clear title brief description ttractive words.dog walker Analyze a model advertKey words and phrasesLine 1 1.(Sth.makes you)feel tired sth.is tiring.（某事）累人（某事）累人Line 2 2.get bored 觉得无趣觉得无趣Line 2 3.t
2、he solution to sth.对对的解决办法的解决办法 solve the problem 解决问题解决问题Line 5 4.sit back=have a rest/take no actionLine 11 5.a bargain 一件便宜货一件便宜货Line 12 6.contact(n./vt.)If you want one,you may contact us.K9 dogwalkerto exercise your dogat home/away on holidayplasticlight,easy&con-venient to take on holiday,not
3、expensive39.99Cantek Products To find opinions,look for adjectives (e.g.amazing/attractive).Facts give information which is,in theory,true.(e.g.has an automatic focus)Please find out opinion words and facts in the ads!Opinions:amazing attractive modern reliable easy convenient To find opinions,look
4、for adjectives(e.g.amazing/attractive).Facts:1.made in Italy by Cantek 2.made of good quality plastic3.has a electric motor plus small computer 4.weighs only ten kilos Facts give information which is,in theory,true.(e.g.has an automatic focus)Analyze the layout of an advert Save Time and Energy titl
5、e1.Do you feel tired when your dog wants to go for a walk?2.Does your dog ever get bored?3.Is your dog getting fat?The problems happen to you and your dog.1.The new K9 Dogwalker will change your life and your dogs too.2.The K9 exercises your dog in your own room.3.you dont have to do anything.4.You
6、can sit back and relax.The solutions the product offersThe amazing K9 is made in Italy by Cantek.It is made of good quality plastic and has an attractive,modern design too.The dogwalker has a reliable electric motor plus a small computer.you can use the computer to plan your dogs exercise.The dog we
7、ighs only ten kilos.It is easy and convenient to take with you when you go on holiday.3.The advantages information about the design,materials,uses,convenienceThe dogwalker isnt expensive either.It is a bargain at only 4.The price/How you can get it An AdvertisementLayoutThe titleThe problem and solu
8、tionThe advantagesThe price and how you canget itInformation about the design,materials,uses,convenience,etc.What problems does the product solve?What does it do?theadvertisementThe name of the productK9 Dog WalkernounArouse readers interestsaskquestionsDo you ever feel tired?/Does your dog?Is your
9、dog?Give the solutions and show Your product to readersanswerquestionsHere is the perfect solutionto all your problems.What it can do to help you?The K9 exercises your dog in Your home.materialsIt is made of good quality plastic.designIt has an attractivemodern design,too.advantagesIt has a reliable
10、 electric motor plusA small computer.It weights onlyIt is easy and convenient to takePriceIt isnt expensive eitherIt is a bargain at onlycontactAnalyze the writing techniques Analyze the writing techniques 1Start with questions and then offer solutionsAnalyze the writing techniques Combine facts and
11、 opinions Analyze the writing techniques Additional benefits from the productAnalyze the writing techniques Combine facts and opinions Additional benefits from the productStart with questions and then offer solutionsWrite a similar advert for a product CD Holder Size:32 x 16cm Material:super velvet (天鹅绒天鹅绒)Capacity(容积）容积）:20/24pcs Price:20 yuan Phone:020-26269384 Group work:Discuss ideas for the product Your turn to write!Refer to“Writing Help”on P 90 Suggested writing techniques:Start with questions and then offer solutions Combine facts and opinions Additional benefits from the product
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