商业英语邮件格式培训课件.ppt

1、2009/11/27ENGLISH WRITING FORMATDec.1,2009By Stella2009/11/27FigureNameCapital and Small LetterParallel StructureBusiness Email Format2009/11/27Figure:Word or NumeralFigureWord文字文字Numeral阿拉伯数字阿拉伯数字个位数个位数句子开头句子开头十以上数字十以上数字,每三位数字用每三位数字用逗号隔开逗号隔开单位是百万以上单位是百万以上(million/billion)2009/11/27Figure:WordSingle

2、-Digit(one-ten)e.g.more than 5 people more than five peopleBeginning of a Sentencee.g.14 employees are in the department.Fourteen employees are in the department.Notice:如果数值很大，应避免用数字起头。如果数值很大，应避免用数字起头。e.g.Four thousand twenty-seven customers came through the doors on opening day.On opening day,4,027

3、 customers came through the doors.2009/11/27Figure:NumeralBig Figure:numeral with commae.g.1,000 13,533 426,385Million/Billione.g.more than$7 million economy growth of 14 billion 2009/11/27Coherence（一致性）Coherence（一致性）：（一致性）：即一句话中数字表达方式要一致即一句话中数字表达方式要一致e.g.The report showed that 14 stores reported se

4、ven incidents of delay,while the remaining six stores reported an average of 20 incidents.The report showed that 14 stores reported 7 incidents of delay,while the remaining 6 stores reported an average of 20 incidents2009/11/27FigureWord文字文字Numeral阿拉伯数字阿拉伯数字个位数个位数句子开头句子开头十以上数字十以上数字,每三位数字用每三位数字用逗号隔开逗

5、号隔开单位是百万以上单位是百万以上(million/billion)一致性原则一致性原则2009/11/27Name-外国人的姓名外国人的姓名外国人名字一般是名在前，姓氏在后。外国人名字一般是名在前，姓氏在后。e.g.George Walker Bush/George W.Bush 当把个人的姓置于名之前时，中间要用逗号分隔当把个人的姓置于名之前时，中间要用逗号分隔.e.g.Bush,George W.*先生先生/夫人夫人/女士女士：Mr./Mrs./Ms.White Messrs/Mmes头衔头衔:Professor-Pro.教授教授 Doctor-Doc.博士博士 President 总裁

6、总裁 Manager 经理经理 Line Manager 部门经理部门经理2009/11/27Deng Xiao Ping Deng XiaoPing 中国人的姓名-汉语拼音姓名顺序保留汉语习惯，姓在前，名在后姓名顺序保留汉语习惯，姓在前，名在后姓和名作为两个组合分开书写，名的部分不要再分开姓和名作为两个组合分开书写，名的部分不要再分开注意专有名词首字母大写规则，也可以全部大写，但不宜全注意专有名词首字母大写规则，也可以全部大写，但不宜全部小写部小写 e.g.Deng Xiaoping DENG XIAOPING2009/11/27中国人的姓名中国人的姓名-英文名英文名起一个英文名，再与汉语拼

7、音的姓组合起一个英文名，再与汉语拼音的姓组合 e.g.Charles Zhang Juliet Wu 2009/11/27大写标题始末单词所有实词五个字母以上的介词复合词中第二个单词动词短语中的介词实词小写冠词(a/an/the)虚词（介词，连词）复合词中的第二个单词虚词Capital and Small Letter2009/11/27Capital Letters in TitleCapitalize the first and the last worde.g.The Text to Look ForCapitalize all nouns,pronouns,adjectives,ver

8、bs,adverbs,and subordinate conjunction(including“its/this/that/am/is/are/be/after”)e.g.Enclosed truck analysis with order&carton Enclosed Truck Analysis with Order&Carton Capitalize the second word in compound wordse.g.Cross-Reference,Pre-Microsoft Software,Read/Write Access,Run-Time Do not capitali

9、ze the second word if it is another part of speech or a participle modifying the first word(How-to,Take-off)2009/11/27Capital Letters in TitleLowercase all articles(a,an,the)Lowercase all coordinate conjunction(and,or,nor,for,but),Lowercase prepositions.Except for:1.Words with more than five letters

10、,such as“between 2.Prepositions that are part of a verbal phrase,such as Backing Up Your Disk”.2009/11/27Parallel Structure平行结构平行结构用相近的格式作陈述的一种方法提高表达的清晰度及力度2009/11/27Parallel Structure1.Identify the list2.Listing in sequence 3.Write out the list4.Making the presentation1.Identify the list2.List in s

11、equence3.Write out the list4.Make the presentation2009/11/27Parallel Structure1.Following up2.Communicate3.Making changes1.Following up2.Communicating3.Making changes2009/11/27Parallel Structure1.Communicating 2.Of improving methods3.Executive level1.In communication2.Of improving methods3.At execut

12、ive level2009/11/273POD on time return3.1 POD on time return summary（base on 091110 tracking report）3.2 POD Return Delay by Carrier3.3 Percentage of total PODs by Carrier3.4 POD return on-time rate by Carrier4Customer complains5.Abnormal delivery tracking6.TTL Shippable Unit analysis by BU3POD On-Ti

13、me Return3.1 POD on-time return summary（base on 091110 tracking report）3.2 POD return delay by carrier3.3 Percentage of total PODs by carrier3.4 POD return on-time rate by carrier4Customer Complains5.Abnormal Delivery Tracking6.TTL Shippable Unit Analysis by BU2009/11/27Business Email FormatLearn mo

14、re at http:/ by Sophy2009/11/276.较常使用的有较常使用的有Dear Sirs,Dear Madam,Dear Mr.XX,。称呼后面。称呼后面的标点，一般使用逗号。的标点，一般使用逗号。7.正文齐头式，每行均从左边顶格正文齐头式，每行均从左边顶格写，段落之间隔一行。写，段落之间隔一行。8.结束语写在结尾语下隔一结束语写在结尾语下隔一至两至两行行，后加逗号。名字后，后加逗号。名字后不加任何标点符号。如：不加任何标点符号。如：Best Regards,Lily Wu10.齐头式结束语和签名齐头式结束语和签名应该靠左边空白排列。应该靠左边空白排列。5.以简短的词组总括

15、信的主题。以简短的词组总括信的主题。2009/11/27Well-Structured1.INTRODUCTION(Background and Basics)2.DETAILS(Facts and Figures)3.RESPONSE or ACTION(Conclusion)4.CLOSE(A simple one-liner)2009/11/27Tips for Email:NetiquetteNever leave a response too long.简洁简洁E-mail addresses must be correct.准确准确Take off the caps lock.DO

16、NT SHOUT!规范规范Informality is OK in e-mails.自然自然Question your subject heading.主题主题Use short sentences and short paragraphs.清晰清晰Enumerate with numbers or bullets.有力有力Tidy up long sentences to eliminate waffle.干脆干脆Take a pride in your finished message.检查检查Ensure everything is right before you hit send.谨慎谨慎2009/11/27THANK YOU!