商务信函格式课件.pptx

1、Outline of a business letterSUN YingI Necessary parts of a business letterII Selective parts of a business letter III layout of a business letterIV about an EnvelopI Necessary parts of a business letter2(1)the letter-head(2)the reference and date(3)the inside name and address(4)the salutation(5)the

2、body of the letter(6)the complimentary close Yours faithfully/Faithfully yours Yours sincerely/Sincerely yours Yours truly/Truly yours(7)the signatureII Selective parts of a business letter 2(8)the Attention line(9)the subject line(10)the reference notation(11)the enclosure(12)the carbon copy notati

3、onc.c Shanghai Branch Office (original and copy)b.c.c.Mr.Jones (only copy)(13)Postscript/P.S.e.g.CHINA NATIONAL CHEMICAL IMP&EXP CORP.Xijiao,Beijing,P.R.China 3rd,May,2014Messrs.J.Brown&Co.143 Eastcheap London,E.C.3 Attention:Import Dept Dear Sir or Madam,Subj.:UREAS Thank you for.Yours Faithfully N

4、Q/sc Encl.c.c our Branch Offices p.s:Your letter of the 22nd April has just come to hand.As requested,we will airmail you two packets of sample tomorrow.III Layout of a business letterLayout of a business LetterIndented StyleBlocked StyleIndented styleFollowing traditional practice,the indented styl

5、e takes in the first line of each paragraph in the body of the letter,five or six spaces,though deeper indentations than these are sometimes preferred.Consistency in use is,however,the most important point.Blocked styleIts outstanding feature is:the commencement of all typing lines,including those f

6、or the date,inside name and address,salutation,subject heading and complimentary close,at the left-hand margin.The loss of clarity occasioned by the absence of indentations may be made good by increasing the number of separating line-spacing between paragraphs from two to three.Blocked stylePlacemen

7、t of date on the left-hand side of the paper may cause inconvenience when particular letters are required from the files.Because of this,some firms using the blocked style of layout prefer a date position on the right.Single line-spacing gives a letter an appearance of compactness and is usual for b

8、oth long and short letters,though double line-spacing is preferred by some for very short letters.1.Full block style (letterhead)April 21,2014 Mr.Paul A.Smith,President Smith&Sons,Inc.3107 Western Avenue New London,Connecticut 06320Dear Mr.Smith,Subject:Invoice 2014Sincerely,Calvin C.DewitteEncl.:(l

9、etterhead)April 21,2014 Mr.Paul A.Smith,President Smith&Sons,Inc.3107 Western Avenue New London,Connecticut 06320Dear Mr.Smith:Subject:Invoice 2014 Sincerely,Encl.:2.Modified block style (letterhead)April 21,2014Mr.Paul A.Smith,President Smith&Sons,Inc.3107 Western Avenue New London,Connecticut 0632

10、0Dear Mr.Smith:Subject:Invoice 2014Sincerely,Calvin C.DewitteEncl.:3.Modified block,indented style.GUIDANCE ASSOCIATES 1695 Avenue of the AmericasNew York,N.Y.10023May 3,2014The Jones Corporation1234 Seventh Avenue Tanpza,Florida 33606Attention:Mr.James Johnson,Personnel DirectorDear Sir or Madam,Su

11、bject:The business letter This letter is an example of modified block style.All of the parts of the letter are included.Although the example shows the date to the right,it could be centered as well.The complimentary close and signature are typed to the right.They too could be centered.Sincerely your

12、s,David H.WalkerSales ManagerDHW:fehEnclosure:Cc:Mr.Robert MartinIV About an Envelop Envelop:The three important requirements of envelop addressing are accuracy,clearness and good appearance,in that order.China National Chemical Imp.&Exp.Corp.stampXijiao,Beijing,China Messrs.Smith&Co.215 Des Voeux Road Hong KongRegistered