VIP客户推荐体系课件.ppt

1、Relocation调差安家调差安家Each office is independently owned and operated.Preview概要1.The Team2.我们的团队2.What is Relocation3.什么是调差安家1.The Team我们的团队我们的团队Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)Each office is independently o

2、wned and operated.The Team我们的团队我们的团队1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)2.21世纪中国不动产(中国总部）Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部

3、(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)2.21世纪中国不动产(中国总部）3.Your Regional Office3.区域Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)

4、2.21世纪中国不动产（中国总部）3.Your Regional Office3.区域4.Franchise4.加盟店Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)2.21世纪中国不动产（中国总部）3.Your Regional Office3.区域4.Your franchi

5、se4.加盟店5.Over 6,500 franchises5.6,500多家加盟店Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)2.21世纪中国不动产(中国总部)3.Your Regional Office3.区域4.Your franchise4.加盟店5.Over 6,5

6、00 franchises5.6,500多家加盟店6.Global Strategic Alliance Partners(GSAPs)6.全球战略联盟伙伴Each office is independently owned and operated.1.Century 21 Corporate Office(Parsippany,New Jersey)1.21世纪不动产总部(美国新泽西洲Parsippany)2.Century 21 China Real Estate-(China Corporate Office)2.21世纪中国不动产(中国总部)3.Your Regional Offic

7、e3.区域4.Your franchise4.加盟店5.Over 6,500 franchises5.6,500多家加盟店6.Global Strategic Alliance Partners(GSAPs)6.全球战略联盟伙伴7.Friends7.朋友Each office is independently owned and operated.ThinkTeamwork!铭记团队精神！2.What is Relocation?什么是调差安家？Relocation Department调差安家调差安家Each office is independently owned and operate

8、d.The Customer:客户Individuals个人客户Moving to China搬到中国来Moving from China从中国搬走Moving within China在中国境内搬迁Relocation Department调差安家调差安家Each office is independently owned and operated.The Customer:客户Corporations,Embassies,Institutions公司、大使馆、政府机构Moving to China搬到中国来Moving from China从中国搬走Moving within China在

9、中国境内搬迁Relocation Department调差安家调差安家Each office is independently owned and operated.About Customer:客户1.5 Expatriates per year,per corporation.1.每个公司每年有5个人需要做调差安家。2.Easily recognizes the Century 21 name and logo.2.容易识别21世纪的品牌及标识。3.Expects same service globally.3.期望全球统一的服务。4.Happy customer=repeat busin

10、ess.4.满意的客户=源源不断的业务。The Century21 China Real EstateAmbassador Program21世纪中国不动产客户服务项目The Ambassador Program客户服务项目1.Airport Taxi Service机场迎接服务2.Temporary Housing寻找临时住所3.Orientation Tour城市初步了解4.Housing Search Tour找房5.Negotiation the purchase/lease contract for the client替客户同业主协商租/售合同6.Household Moving搬

11、家服务7.Storage Facilities寄存服务The Ambassador Program客户服务项目8.School Registration for the children儿童入学登记表9.Spousal Services-Education programs and career searches为客户的配偶提供寻找学校和工作的服务10.Family Cross Cultural Training Program帮助客户及其家庭消除文化差异11.Invitation to community organizations邀请客户参加社区活动12.Recreation assist

12、ance协助提供娱乐方面的信息The Ambassador Program客户服务项目13.Car rentals and purchases租车或购车服务14.“Ayi”search assistance寻找保姆服务15.Phone and internet service registration电话及互联网的注册登记16.Hospital registration医院登记17.Medical Insurance assistance协助购买医疗保险18.Departing home sale/rental-based on原有房屋的租/售依不同地点而定Remember!谨记！Happy

13、customer=repeat business满意的客户=源源不断的业务 Supported by referrals,teamwork 需要客户推荐和团队协作精神的支持1.The knowledge:You must know how to build the business systematically.1.专业技能:必须知道如何系统地从事一项业务。Have a plan!制定计划!Each office is independently owned and operated.2.Tools:Presentation,brochures,business card,manuals,da

14、tabase.2.工具工具:讲座讲座,产品宣传手册产品宣传手册,名片名片,操作手册，数据库操作手册，数据库。Have the right tools.Each office is independently owned and operated.3.Building Materials:Properties,preferred clients,referrals.3.材料材料:房源房源,客户客户,客户推荐客户推荐.Each office is independently owned and operated.4.Workshop:Know your business area/region t

15、horoughly 4.工作室工作室:完全了解你的工作地点及工作环境完全了解你的工作地点及工作环境Have a workshop拥有一个适宜的工作环境 Each office is independently owned and operated.Relocation Department调差安家部调差安家部The Best Building Material!最好的材料最好的材料Referrals客户推荐客户推荐Each office is independently owned and operated.Referral Management客户推荐管理客户推荐管理How?如何进行如何进行

16、?Each office is independently owned and operated.Relocation Department调差安家部调差安家部SENDING推荐方推荐方RECEIVING接受推荐方接受推荐方REFERRALS客户推荐客户推荐Each office is independently owned and operated.Referral Split客户推荐分客户推荐分佣标准佣标准Each office is independently owned and operated.Sending Office推荐方推荐方Receiving Office接受推荐方接受推荐

17、方Property Owner业主业主Commission佣金佣金75%25%SENDING推荐推荐 Step 1 第一步第一步 J Inform customer that they will be referred to a Century 21 Franchise 通知客户他们将被 推荐给21世纪不 动产加盟店Each office is independently owned and operated.SENDING推荐推荐 Step 2 第二步第二步 J Inform the receiving office of the incoming referral 通知接受推荐方有新通知接

18、受推荐方有新 的客户推荐的客户推荐Each office is independently owned and operated.SENDING推荐推荐 Step 3 第三步第三步 J FOLLOW UP!客户服务跟踪客户服务跟踪!Each office is independently owned and operated.Receiving接受推荐方接受推荐方 Step 1 第一步第一步 J Inform the sending office in writing of acceptance within 24 hours 收到客户推荐收到客户推荐24小小 时内以书面方式时内以书面方式 通

19、知推荐方通知推荐方Each office is independently owned and operated.Receiving接受推荐方接受推荐方 Step 2 第二步第二步 J Contact referral within 24 hour upon receiving 收到客户推荐后收到客户推荐后24小时小时之内同客户取得联系之内同客户取得联系Each office is independently owned and operated.Receiving接受推荐方接受推荐方 Step 3 第三步第三步 J Send referral fee to sending office af

20、ter payment by property owner 收到业主的佣金后收到业主的佣金后,将推将推荐费付给推荐方荐费付给推荐方Each office is independently owned and operated.Franchise-BJ北京区加盟店Franchise-XM厦门区加盟店Corporate China中国总部Each office is independently owned and operated.Franchise-ZZ郑州区加盟店Franchise-WZ温州区加盟店Franchise-BJ北京区加盟店Franchise-XM厦门区加盟店Franchise Gl

21、obal全球加盟店Corporate China中国总部Each office is independently owned and operated.Franchise-ZZ郑州区加盟店Franchise-WZ温州区加盟店Franchise-BJ北京区加盟店Franchise-XM厦门区加盟店Franchise Global全球加盟店Corporate China中国总部Each office is independently owned and operated.Franchise-ZZ郑州区加盟店Franchise-WZ温州区加盟店Franchise-BJ北京区加盟店Franchise-

22、XM厦门区加盟店Franchise Global全球加盟店Corporate China中国总部Each office is independently owned and operated.Franchise-ZZ郑州区加盟店Franchise-WZ温州区加盟店Qualifications needed to start your relocation business successfully:成功开展调差安家事业的资质：Each office is independently owned and operated.1.Region must decide which franchise will facilitate referrals2.区域来决定哪家加盟店可以做调差安家。3.2.English speaking franchise relocation manager 调差安家主任必须能讲英语。4.3.Complete relocation managers training program调差安家主任必须接受业务培训。