实用商务英语综合教程Unit-4-Busines课件.ppt

1、Listening and speakingListening and speakingIntensive ReadingIntensive ReadingFast reading and Case StudyFast reading and Case StudyGrammar and WritingGrammar and WritingI.Teaching objectivesSs are expected to learn to:1.listen for specific information about business negotiation;2.listen for specifi

2、c information to fill in the gaps in the conversations;3.retell the main points heard;4.role-play and practice asking for information about tariffs and international trade.II.Teaching focus:To learn and practice skills shown in the business negotiationIII.Teaching difficultyTo listen for gist and sp

3、ecific informationVI.Teaching aids:a disc player and the discV.Teaching length:90 minutesIV.Teaching procedure:Step1.Greet the class and announce the tasks for the periods.Step2.Lead-in Questions(3minutes)1.What is your understanding of business negotiation?2.What method will you adopt if you negoti

4、ate business with others?Step3.Present the 5 questions in Task2.Ask the class to read them through and make prediction about the points that the conversation may cover based on the key words in the questions.(3 minutes)Step4.Play the disc for the class to listen for the answers to the 5 questions in

5、 Task2.After listening,the Ss can have 5 minutes to talk about their answers in pairs.(10 minutes)Step5.Play the disc for the class to listen again and fill in the gaps in Task1.(5 minutes)Step6.Retelling.Ask the class to work in pairs and retell the key points to each other and invite 2 pairs to pr

6、esent to the class.(10 minutes)Step7.Speaking.Ask the class to work in pairs and role-play a conversation based on the information given in Task5.(15 minutes)Step8.Present the 5 questions in Task6.Ask the class to read them through and make prediction about the points that the conversation may cover

7、 based on the key words in the questions.(3 minutes)Step9.Play the disc for the class to listen for the answers to the 5 questions in Task6.After listening,the Ss can have 5 minutes to talk about their answers in pairs.(10 minutes)Step10.Play the disc for the class to listen again and fill in the ga

8、ps in Task5.(5 minutes)Step11.Retelling.Ask the class to work in pairs and retell the key points to each other and invite 2 pairs to present to the class.(10 minutes)Step12.Speaking.Ask the class to work in pairs and role-play a conversation based on the information given in Task8.(15 minutes)Step13

9、.Summary.Step14.Assignments:To learn the new words and expressions in the two conversations;To review the skills shown in the two conversations.I.Teaching objectives:The Ss are expected to learn:1.how to succeed in a business negotiation;2.the words and expressions;3.the reading skills to find out t

10、he general idea and specific information.II.Teaching focus:To learn how to succeed in a business negotiationIII.Teaching difficulty:The reading skills to find out the general idea and specific informationVI.Teaching length:90 minutesIV.Teaching procedure:Step1.Greet the class and announce the tasks.

11、Step2.Lead-in questions:How much do you know about the negotiating strategies?(2 minutes)Step3.Reading skills:ask the class to skim the passage and outline its logical structure.Then talk about their answers in pairs.Ask 2 pairs to present to the class.(20 minutes)How to Succeed in a Business Negoti

12、ationGeneral idea:Sound negotiating techniques are essential in all business1.Importance of business negotiation1)startup entrepreneurs surprise2)the pervasions of negotiations in business3)the absence of teaching negotiation in formal education 2.Advice from the professionals about the vital dos an

13、d donts of handling negotiation3.ConclusionStep4.Reading skills:ask the class to scan the passage and find out the answers to Tasks911 based on the key words in each question and the outline made in Step3.(20 minutes)Step5.Intensive reading:ask the class to read through the passage in details and ma

14、rk out the language points that are difficult to understand.(10 minutes)Step6.Language points in the passage.(25-30 minutes)Difficult sentences1.They step into the shoes of a business owner for the first time and find to their surprise that nearly everything involves negotiation of some kind,and the

15、y may not always have those negotiation techniques.他们一旦走上企业所有人这一岗位，就会吃惊地发现，所有的一切都涉及到某种谈判，但是他们却往往缺乏这些谈判的技巧。2.Everyone has a minimum and a maximum and most of the negotiation takes place in the zone in between.每个人都有自己的底线和最高目标，大多数谈判结果都是折中。3.While people often prefer the other side to go first,there is

16、the danger of becoming“anchored”,where the other side throws out a figure that is much higher and the entire discussion revolves around that.虽然人们经常都会让对方首先开出条件，但这种做法也具有一定的风险。他们会抛出更高的要求，“套牢”对手，使整个谈判都围绕他们转。4.From bringing in good people,to arranging financing or nailing that first big deal,sound negoti

17、ating techniques will be essential.从招贤纳士，到安排融资或搞定第一笔大交易，良好的谈判技巧都必不可少。Step7.Translating:ask the class to finish Task12 according to the language points learned in the passage.(10 minutes)Step8.SummaryI.Teaching objectives:The Ss are expected to learn:1.bargaining skills of Japanese negotiators;2.the

18、reading skills to find out the general idea and specific information;II.Teaching focus:To learn the bargaining skillsIII.Teaching difficulty:The reading skills to find out the general idea and specific informationVI.Teaching length:90 minutesIV.Teaching procedure:Step1.Greet the class and announce t

19、he tasks.Step2.Lead-in questions:How much do you know the bargaining style of Japanese negotiators?(2 minutes)Step3.Reading skills:ask the class to skim the passage and outline its logical structure the talk about their answers in pairs.Ask 2 pairs to present to the class.(20 minutes)Some Tips in Ba

20、rgainingGeneral idea:The successful negotiation between Japanese and Western businessmen usually ends up looking very much like one between two Japanese.1.Introduction:western businessmens puzzle in dealing with Japanese negotiators2.The features of Japanese negotiating 1)The exotic set of rituals;2

21、)lasting for a long time;3)minutely well informed about their prospective partners;4)appearing to have remarkably little interest in the business at hand;5)stressing personal relations;6)numerous restaurants and bars hours;7)ending talks suddenly when they see trouble ahead;8)refusing women and youn

22、g negotiators;9)yes is not always yes;10)lapsing into silence to mull a point;11)Evasive3.ConclusionStep4.Reading skills:ask the class to scan the passage and find out the answers to Tasks13and 14 based on the key words in each question and the outline made in Step3.(20 minutes)Step5.Intensive readi

23、ng:ask the class to read through the passage in details and find out the specific information for each part of the key points.(10 minutes)Step6.Case Study.Ask the class to read through the case and find out the specific information.(10 minutes)Step7.Discussion.Ask the class to talk about the questio

24、ns in Task15 in pairs based on the case study.Then ask to pairs to present to the class.(15-20minutes)Step8.SummaryI.Teaching objectives:The Ss are expected to learn:1.the concept and use of adverbial clauses;2.how to draft a letter of thanks.II.Teaching focus:1.The use of adverbial clauses;2.the ne

25、cessary parts and set phrases for letters of thanksIII.Teaching difficulty:1.The use of adverbial clauses;2.the paragraph arrangement of a letter of thanks.VI.Teaching length:90 minutesV.Teaching procedure:Step1.Greet the class and announce the tasks.Step2.Present adverbials:(14 minutes)1.The defini

26、tion2.The classification3.The connectives.4.The agreement of tense between the main clause and the subordinate clause Step3.Task16.Ask the class to finish Task16 and discuss in pairs.(10 minutes)Step4.Task17.Ask the class to finish Task17 and discuss in pairs.(15 minutes)Step5.Present the necessary

27、parts of a letter of thanks(2 minutes)1.expressing thanks;2.the event;3.details impressing the writer;4.appreciations 5.expectationStep6.Present the format of and set phrases with the help of the Sample on page 84-85:(7 minutes)Step7.Task 18.Ask the class to finish the task and invite 2 Ss to present their writings to the class.(20 minutes)Step8.Task19.Ask the Ss to do the translating with focus on the tense.Then check the answers.(15 minutes)Step 9.Summary