1、+-APP201712-OPERATIONS2018.032004.012013.102014.03XXXXXX2011.042014.022016.06APPXXXX-+408001204400110-APP2014 7-CONTENTS-0102-APP0-Part. I-2016 121042%22%19%18%18%18%17%16%15%15%14%14%14%102,303101,574100,43299,54797,88396,35416/0696,73495,53116/0593,98016/0492,76616/0391,79490,60816/0116/0216/0716/
2、0816/0916/1016/1116/12*QuestMobile-2016 12MAU 85,638DAU 65,08776%MAU 16,901DAU 6,66939%MAU 4,530DAU 64714%MAU 25,978DAU 2,95711%MAU 39,351DAU 8,95423%69%54%47%46%36%37%31%23%26%15%97,05815%7%9%7%-14%77,98761,041MAU 2,157DAU 77357,93257,36353,38251,76049,91341,9934804363%,96116,5866,5614,2122,220*Que
3、stMobile-MAU( )173 MAU96%68%63%6%9%2%2%-5%-15%1,045-38%208-59%2394,9262,6342,1932,1892,1541,097785286DAU()173DAU-4%4491%26464%68852%30717%15520%-18%913-18%372-13%319-42%54-40%15144-4.251-APP-()123412345616/03 16/04 16/05 16/06 16/07 16/08 16/09 16/10 16/11 16/12 17/01 17/02 17/03*-2371430*-CAC12.4%1
4、1.5%GCBIMB11.0%10.5%7.0%3.5%0.0%10.3%6.4%MCCYMBDjinriwyzxjr360wttl5.5%5.1%5.5%txsj1.9%jr422.1%1.3%4.3%xingmalailApp012.525.037.550.0-Part. 2-Uber 50-CONTENTS-LTV CAC-123123+-APPCMS-LTV-35-3C-STEP 1STEP 2STEP 3LookalikeAB+VSLookalikeC-+-CMS25%+XCTR:CTR:+ 25%-AICMSCTRCTR16.8%20.8%42.6%28.9%AICMSCTRCTR-AndroidiOSOthersWebRNVirtual DOMReact-DOMReact js/jsxJavaScriptReact JSW3CAPISERVER-NPSApp-NPSApp+
