1、us. 国家开放大学电大一网一平台商务英语2一体化考试机考形考任务7题库及答案形考任务7题库一、选择填空: 阅读下面的对话或句子, 从A、 B、C三个选项中选出一个能填入空白处的最佳选项。试题1一I m afraid the goods we received yesterday are short of weight. 选择一项:A. I m afraid we really couldn t accept that.B. I suggest maybe should check it again.C. I m sorry to say the shipment didn t turn ou
2、t to be satisfactory.试题2一So could you make an exception and accept D/P? 选择一项:A. I shall tell you frankly it would drastically increase our risk.B. Thanks, we are inclined to accept your price. C. We have already tried our best.试题3一We regret we cannot review your weight-shortage claim as it really ha
3、s nothing to do with 选择一项:A. The weight of the cargo on loading was supervised by the manager. B.But 15 tons of goods can t simply disappear into thin air.C. I think there must be some misunderstanding.试题4Consumption and investment, meanwhile, accounted for 4. 5 and 1. 2 percentage points of first-q
4、uarter growth_. 选择一项:A.respectful B.respectable C. respectively试题5We won t entertain your claim_ the inspection certification from the Commodity Inspection Bureau. s. (选择一项:A. unless you will haveB.unless you don t haveC. unless you have试题6二、翻译: 从以下A、 B、C三个选项中选出与英文最适合的中文翻译。1. For the seller, the bes
5、t terms would be full payment in cash at the time of sale. ( A. 为了卖方利益,最好的条款是在销售时以现金全额付款。B. 对千卖方来说,最好的付款方式是销售时全额现金支付C. 由于卖方缘故,最好的协议是在销售时以现金全额付款。) 2. There is a difference of 5 million dollars between this year s sales and last year)A这里有今年和去年5百万美元的销售额差价。B.今年和去年的销售额相差5百万美元。C. 今年和去年的销售额有5百万美元的不同。3. So
6、let s meet each other half-way and compromise on a 10% reduction in price on theconsigrunent. ()A.那么我们半路上见,妥协运货价降低1忱吧。B. 那么我们各让一半, 你我妥协将运货价降至1吹吧。C.那么我们双方都做些让步,运货价减少1吹吧。4. The manager hastened to point out that his products were far superior to others. ()A. 经理急忙指出, 他的产品比其他的要好得多。B. 经理急忙指着他的那些产品,称他们比其他
7、的要好得多。C. 经理急忙指出,那个产品比其他的要好得多。5. 15 tons of goods can t simply disappear into thin air. ()A. 15吨的货物不可能凭空消失。B. 15吨的货物不可以简单地消失。C. 15吨的货物不会消失在稀薄的空气中。一、选择填空: 阅读下面的对话或句子, 从A、 B、C三个选项中选出一个能填入空白处的最佳选项。试题1-COuld I suggest we meet to review the issue and propose a mutually satisfactory solution?选择一项:A. You ar
8、e welcome. You can visit us any time you like.B. That s alright. I 11 wait for your reply as soon as possible.C. Sure, we wi 11 try our best jointly to deal with the issue.试题2一Is it possible to find alternative payment terms for this order? 选择一项:A. I m afraid not. We insist on a letter of credit.B.N
9、o, I think the price is reasonable.C. I can t be of any help in this respect.试题3一I m afraid the goods we received yesterday a工e short of weight. 选择一项:A. I m afraid we really couldn t accept that.B. I suggest maybe should check it again.C. I m sorry to say the shipment didn t turn out to be satisfact
10、ory.试题4You should be confident with our products, 选择一项:A.whatB. that C.which 试题5enjoys a high prestige among the consumers. The company owns branches not only in Europe_ in North America. 选择一项:A.butB.but alsoC. as well as试题6二、阅读理解: 阅读下面的短文,根据文章内容从A、B、C三个选项中选出一个最佳选项。The terms of payment are important
11、 for both the seller and the buyer. For the seller, the best terms would be full payment ( B. in ) cash at the time of sale. But the buyer would prefer to have the goods before making payment. Importers and exporters a工e separated from each other by ( A. . thousands )of miles. This adds to the diffi
12、culties of (B. reaching)an agreement of payment. However, exporters and importers usually meet each other half-way and agree to payment by a Letter of Credit. A letter of credit ( L/C) is a banker s guarantee that payment will be made, if all the required shipping documents釭e presented. In this way,
13、 exporters receive a guarantee not only from importers, but also from a bank. On (A. the other)hand, importers are given the guarantee that the bank will not make payment unless all the shipping documents are presented. Nevertheless, the exporter can further require an ( C. irrevocable)letter of cre
14、dit. That means the guarantee of payment cannot be cancelled either by the opening bank or the importer. 国家开放大学电大一网一平台商务英语2一体化考试机考形考任务1题库及答案形考任务1题库一、选择填空: 阅读下面的对话或句子, 从A、 B、C三个选项中选出一个能填入空白处的最佳选项。试题1一As you know, I m not quite familiar with how to shop online. 一It s a piece of cake! I11 show you how
15、to do it. 选择一项:A. First of all, you should find a good e-commerce site. B.Next, add the items in your shopping cart and place the order.C. Then compare the prices and features of the goods you like. 试题2一I think we can use two or more kinds of media together in an advertising campaign. 选择一项:A. It s t
16、rue. Two is always better than one.B. That s quite right. We can attract more people. C. It s great idea. We need to put in more money then.试题3-Morning, Daniel. Today I d like to discuss the promotional events of our products withyou. 选择一项:A. Hi, I agree with what you have just said. B.Good morning,
17、 Kevin. Nice to meet you, too.C. Ok. I think we should draw up a thorough plan, first.试题4It can be aimed _ individuals with select surfing behavior. 选择一项:on ti AB 法)C.at试题5In my opinion, the first thing_is what tools we should use. (考点: 不定式结构的用选择一项:A. to be discussedB.discussedC.discussing试题6二、阅读理解:
18、 阅读下面的短文,根据文章内容从A、B、C三个选项中选出一个最佳选项。Development of Online Marketing With the introduction of the Internet, there came many changes to the way a company might carry out a marketing strategy. About ten years ago, we shopped only at local stores in the market place using cash. Now a new world has been o
19、pened up to people around the globe through the World Wide Web. We are able to browse the fanciest shops in the world from home, virtually that is. The technology of secure transactions on the Web has greatly improved and the rush to buy from online shops has demonstrated a growing consumer acceptan
20、ce of online marketing. Increasingly, online marketing is no longer just an option. It is a necessity. Online marketing is an electronically-based industry. In short, it refers to the conducting of business through the Internet. It is a way of buying and selling goods and services, and negotiating t
21、rade through digital communications. Online marketing allows businesses to reach a wider market while cutting costs, saving time and eliminating tons of paperwork. Most online retailers ask the customers to pay with a credit card. Regular buyers are issued electronic or digital signatures which are
22、protected by passwords, enabling them to transact business securely via Internet. Online marketing is sti 11 in its early stages, as problems such as how to deal with credit card fraud on the Internet still have to be dealt with. But its future looks rosy. With the development of computer technology
23、, e-commerce will inevitably become a must in our everyday lives. There is no doubt e-commerce has come of age. 1._ changed the way a company might carry out a marketing strategy over the past10 years. ()you. A. The InternetB. Local storesC. The consumers2. What does virtually mean in P江agraph One?
24、() A. In reality.B. By means of a computer.C. Safely.3. Which of the following advantages of online marketing is not mentioned?() A. Reach a wider market while cutting costsB. Save time and eliminate paperworkC. Increasing trust between traders and buyers.4. What problems are still outstanding in on
25、line shopping?() A. Cutting costs.B. Credit card fraud on the Internet.C. Eliminating paperwork.5. Which is the author s attitude towards online shopping?() A. Our shopping was only done at local stores on the high street, using cash.B. Online marketing refers to the conducting of business through t
26、he Internet.C. Undoubtedly the era of e-commerce has arrived.一、选择填空: 阅读下面的对话或句子, 从A、 B、C三个选项中选出一个能填入空白处的最佳选项。试题1-Great ! Maybe from now on, I should try to buy goods online.选择一项:A. I think you need to be a little bit slower.B. That s all right. 吓atever!C. Why not? Go ahead. Just give it a try.试题2-Mo
27、rning, Daniel. Today I d like to discuss the promotional events of our products with选择一项:A. Hi, I agree with what you have just said. B. Good morning, Kevin. Nice to meet you, too.C. Ok. I think we should draw up a thorough plan, first. 试题3-Uh, I think online shopping is very time-consuming.选择一项:A.W
28、hy do you want to wait and shop in a long line? B. I somewhat agree with you, but not completely.C. Thank you for your time to be with me for the weekend. 试题4Consumers can t digest too much information on a web page, resulting _ low rates of return. 选择一项:A.withB. inC.at试题5I know personal selling is
29、also a very effective tool for building _buyersconfidence. 选择一项:A. toB.upC.with试题6二、翻译:从以下A、B、C三个选项中选出与英文最适合的中文翻译。1. Actually, I have been thinking about online shopping for a long time. ()A.事实上,很久以前我就已经考虑过网上购物了。B.事实上,我一直考虑网上购物已有很长时间了C.事实上,我正在考虑长时间网上购物。2. Increasingly, online marketing is no longer
30、just an option. It is a necessity. ()A 网络营销愈来愈不再只是一个选择。它是一种必然B. 网络营销不久是一个选择。它是必然的选择。C. 网络营销不仅是日益的选择。它是必然的需要。3. Online shops give us the opportunity to shop 24/7. ()A. 网上购物为我们提供了去24-7商店购物的机会。B. 网上商店为我们提供了7天24小时的购物机会。C. 网上商店为我们提供了一周7天、一天24小时地全天候购物机会。4. The rush to buy from online shops has demonstrate
31、d a growing consumer acceptance of onlinemarketing. ()A. 消费者涌向网店购物的行为已经表现出了网络营销的不断增长。B. 消费者的网购热潮说明越来越多的消费者接受网络营销。C. 消费者抢购网店显示出他们非常接受日益增长的网络营销。5. Online marketing saves time and can be delivered anytime, anywhere. ()A.线上销售抢回了时间,可以在任何时间快递到任何地点。B. 在线营销节省时间,可以随时随地发送快递。C. 在线营销节约时间,可以随时随地传输信息。国家开放大学电大一网一平
32、台商务英语2一体化考试机考形考任务2题库及答案形考任务2题库一、选择填空: 阅读下面的对话或句子,从A、B、C三个选项中选出一个能填入空白处的最佳选项。试题1一It seems that the sales volume has not reached our objective. 选择一项:A. Thank you very much about it. B. It doesn t matter too much. C. It s true. I m sorry about that.试题2一We are now looking for agents to cover southern Ch
33、ina. 一Excellent.选择一项:A. I m very familiar with the market there.B. We are full of confidence in the Chinese market, too.C.Our target markets are large corporations and government agencies.试题3-Ok, what are your initial thoughts on our computers in China? Is there a market? 选择一项:A. There is a computer
34、 shop around the corner to the right.B.Our current agent agreements are broken up into regions.C. I am very optimistic about the market opportunities in China.试题4When data , it has to be analyzed to decide what it all means. 选择一项:A. had been collectedB. has collectedC. has been collected试题5As it is
35、known that the aim of every business is to make 选择一项:A.as manyB.as muchC.more试题6profit as possible. 二、 阅读理解: 阅读下面的短文, 根据文章内容进行判断, 选“T错误选“F”。Principles of Marketing Marketing is the part of your business where money is made. In order to succeed in business, the following two principles of marketing s
36、hould be kept in mind. First, customers are the mainstay of any business. Attracting customers to a business makes the difference between succeeding and failing. Therefore, the business needs to direct all activities towards satisfying the customers needs. If customers are satisfied, there is a chan
37、ce that they will be retained for a long time and possibly permanently. Undoubtedly they are likely to talk to other potential customers. Another principle for a business is that profitable sales volume is more important than maximum sales volume. The profitable sales volume is the volume of sales t
38、hat actually will earn a business the most profit. And the maximum sales volume simply refers to the biggest sum of retail sales. Since the aim of most businesses is to make as much profit as possible, businesses value profits more than the volume of sales. A la工ge volume of sales may result in a lo
39、w profit margin, therefore, it is important for marketers to focus on their profitable sales volume. Decide if each of the following statement is TRUE (T) or FALSE (F). 1. In order to succeed in business, three principles of marketing should be kept in mind. (F)2. If customers are satisfied, they wi
40、ll be likely to encourage more people to buy the productsor services. ( T) 3. The profitable sales volume is the volume of sales that will bring a business profit. (T)4. The maximum sales volume refers to the biggest sum of retail sales. (T )5. Profitable sales volume is as important as the maximum
41、sales volume. (F)一、选择填空: 阅读下面的对话或句子,从A、B、 C三个选项中选出一个能填入空白处的最佳选项。试题1一But why is it so much higher in this market? 选择一项:A. I don t think I can follow the course. B. Sometimes things don t go as expected. C. There are many rich people in this area. 试题2一I wonder if you are able to offer market exclusivi
42、ty for all of China? 选择一项:A. I d love to go to the supermarket with you if I have the time.B. I m not surprised to hear that about the huge market in China.C. Thank you for your interest in representing our product. 试题3-Ok, what are your initial thoughts on our computers in China? Is there a market?
43、 选择一项:A. There is a computer shop around the corner to the right.B.Our current agent agreements are broken up into regions.C. I am very optimistic about the market opportunities in China.试题4Sometimes it_ over half the total time spent on a research problem. 选择一项:A. takes upB. takes offC. takes on 试题
44、5We a.re full of confidence 选择一项:A.onB. inthe Chinese market. C.with试题6二、翻译: 从以下A、B、C三个选项中选出与英文最适合的中文翻译1 . Having been a player in the computer industry in China for the last decade, our company has witnessed firsthand the industry s phenomenal growth. ()A. 在上一个十年中,已经成为中国计算机行业的运动员,我们公司亲眼目睹了这个行业令人瞩目的
45、成长。B. 在过去的十年中,我们公司作为参与者,亲眼见证了中国计算机行业令人瞩目的发展。C. 在最后的十年中,作为中国计算机行业的一个球员,我们的公司已经见证了行业的惊人增长2. But pricing is based on the needs of target customers and it differs from place to placeand over time. ()A. 但定价是基于目标客户需求的,它不同于地点,随着时间的推移。B. 但定价是基于目标客户需求的,它随着不同的地点和时间而推移。C. 但定价是基于目标客户需求的,并且价格也因地域和时间而有所不同3. In or
46、der to succeed in business, the following two principles of marketing should be kept in mind. ()A.为了在商业上取得成功,以下两条营销原则应该牢记在心。B. 企业若想取得成功,必须牢记以下原则。C.为了取得商业成功,两条市场原则应当被置于脑海中。4. Attracting customers to a business makes the difference between succeeding and failing. ()A. 能否吸引顾客,是成功还是失败的区别。B. 能否吸引客户对企业产生兴
47、趣,决定了经营的成败。C. 能否吸引顾客来做生意,是成功与失败之间的区别。5. If customers are satisfied, there is a chance that they will be retained for a long timeand possibly permanently. ()A. 如果客户满意了,就可能成为我们的较长期的客户或永久客户。B. 吸引客户满意,就能够使其成为我们的长期客户或永久客户。C. 如果满足了客户,就有机会长期保留他们,成为永久客户。国家开放大学电大一网一平台商务英语2一体化考试机考形考任务3题库及答案形考任务3题库一、选择填空: 阅读下面
48、的对话或句子, 从A、 B、C三个选项中选出一个能填入空白处的最佳选项。试题1一This is Focus Advertising Agency. How may I help you? 选择一项:A. Excuse me, I d like to buy a pair of sports shoes. B. Hi, there. I m glad to introduce myself to you.C . I need some information on the advertising rates of your magazines.试题2- I m planning to go to
49、 Canada for further study.选择一项:A.Why are you going to resign your current job?B. When do you intend to resign your current job?C.What is your intention after resigning your current job?试题3- It will take at least three weeks.选择一项:A.How soon will you finish our TV commercial?B.When will you finish our
50、 TV commercial?C.How long have you finished our TV commercial?试题4Remember we want to create a forward-looking image_ increase the awareness of our brand. 选择一项:A. as well as B.butC. so试题5The Digital Image Processing of this copier is a prime reason you can_ on it. 选择一项:A.accountB.countC.discount试题6二、