1、批判性地读新闻read news critically各种大众媒体various types of mass media随着时间推移over time扑灭put out被认为已经做了某事be thought to have done sth.通过塔楼快速蔓延spread quickly through the tower block使楼上的人受困leave people on the upper floors trapped根据紧急服务部门发布的数据according to the figures released by emergency services15分钟内到达现场reach the
2、 scene within 15 minutes蔓延至15楼extend to the 15th floor使局面得到控制get the situation under control人们担忧There is concern that遵循消防安全规则follow fire safety rules爆发break out使某物严重受损leave sth.seriously damaged被确认死亡be confirmed dead使许多人受伤leave dozens of people injured处于危急状况in a critical condition遭受轻伤suffer minor in
3、juries正要做这时（突然）be about to dowhenbe on the point of doingwhen听见人们尖叫和狗狂吠hear people screaming and dogs barking像一场可怕的梦be like an awful dream掉落的烟头a dropped cigarette end自动消防警报automatic fire alarms响起go off进一步调查这起事故investigate the accident further依靠新闻来了解我们周围所发生的事情rely on the news to learn about what is h
4、appening around us包含不同的甚至相反的信息contain different or even contradictory information以为例take sth.as an example更多地谈论伤亡talk more about deaths and injuries不同的重点 different priorities更多关注救援努力pay more attention to rescue efforts不仅仅；非常；超过more than开始更全面地理解一起事件come to understand an event in a more comprehensive
5、way在事实细节方面互相矛盾contradict each other in terms of factual details不断变化constantly change遇到这样的事实差异come across such factual differences匆忙下结论rush to the conclusion在事件的不同阶段at different stages of an event另一个值得一提的方面another aspect worthy of mention处理信息approach information选择呈现最小值、最大值或中间值choose to present the mi
6、nimum,the maximumor something in between核实不同的来源check different sources使我们能够得出更明智的结论enable us to draw a more informed conclusion总之to sum up读从不同视角写的新闻报道read reports written from various aspects使我们更准确地理解形势bring us a more accurate understanding of a situation批判地看待我们所接受的信息be critical about the informatio
7、n we receive盲目相信我们所读的信息blindly trust what we have read致力于呈现真相be committed to presenting the truth运用我们自己的判断use our own judgement完全依赖新闻报道rely entirely on news reports有了明辨是非的能力with great discrimination有潜力成为一名有判断力的新闻读者有潜力成为一名有判断力的新闻读者have the potential to become a critical newsreader擅长写作be skilled at wr
8、iting涉及一个复杂故事的信息the information involved in a complex story准确叙述所发生的事情give an accurate account of what is happening对有自然的好奇心have a natural curiosity about sth.逃脱普通人们的注意力escape the attention of ordinary people使观众关注某事draw public attention to sth.致力于揭露真相be committed to revealing the truth彻底调查一起事件investig
9、ate an event thoroughly被报道做过某事be reported to have done sth.重点句型重点句型By this time,the fire had extended to the 15th floor.By this morning,4 people have been confirmed dead.I was about to have a bath when I heard people screaming and dogs barking.It is advisable to remember that journalists may have di
10、fferent priorities,which would influence how they report an event.Even if news reports are written from basically the same perspective,they maycontradict each other in terms of factual details,as events in the real world areusually complicated and constantly changing.Another aspect worthy of mention
11、 is that journalists may approach informationthey get from research or interviews differently.To sum up,it is wise to read news reports written from various perspectives and at different stages.To sum up,being a good journalist requires writing skills,curiosity and commitment to finding the truth.提供
12、他一份工作offer him a job控诉政府官员不诚信accuse government officials of dishonesty纳税pay taxes提倡记者培训第一人the first to advocate the training of journalists将他视为一项崇高的职业regard it as a noble profession它对人们思想和道德的影响its influence upon the minds and morals of people一系列奖项以表彰在新闻业方面的杰出成就a set of awards honoring excellence in
13、journalism树立名声build(up)reputation由于技术进步result from advances in technology扩展到包括摄影和音乐这样的类别expand to include such categories as photography and music被认为是最高成就be considered to be the highest achievement见证了在线新闻媒体的快速发展witness the rapid development of online news media由于个人电脑的普及以及越来越多的互联网使用due to the popular
14、ity of personal computers and increased Internetaccess在互联网上发表他们的数字版本publish their own digital editions on the Internet成立他们自己的在线新闻平台set up their own online news platforms成功；受欢迎make a hit因为种类更多的故事because of a wider range of stories新闻时事的即时更新instant updates of news events发布他们自己的评论post their own comments
15、进入智能手机时代enter the smartphone era官方新闻媒体账号official news media accounts在他们的移动设备上on their mobile devices随时查看最新消息check the latest news any time如图所示as the chart shows改变人们获取新闻的方式transform the way(that/in which)people get news从印刷媒体到广播媒体到线上媒体from print media to broadcast media to online media线上新闻的种类及便捷性the v
16、ariety and accessibility of online news线上新闻的兴起the rapid rise of online news不大可能停止be unlikely to stop更容易获取新闻have easier access to news输入他们的搜索词输入他们的搜索词type in their search words使人们与他人交流方便使人们与他人交流方便make it easy for people to interact with others与印刷媒体并驾齐驱与印刷媒体并驾齐驱develop hand in hand with print news med
17、ia被许多人认为更可靠被许多人认为更可靠be viewed by many people as more trustworthy当谈及当谈及When it comes to选二选二Unit1Unit1应用文必背句式应用文必背句式One of the strengths is thatAnother positive aspect is thatOn the one handOn the other handThere are more advantages than disadvantages when it comes toIt is clear that news media is bec
18、oming increasingly popular amongAs we can see,online news media enjoys great popularity amongNowadays an increasing number of people turn to online news media for说服的力量the power of persuasion成百上千条促销信息hundreds of marketing messages成为现代生活的一部分become part of modern life简言之in short指代；提及；参考，查阅refer to换句话说i
19、n other words试图说服人们购买一种产品或服务try to persuade people to buy a product or service与息息相关be closely linked with 丰富多彩，交互式的广告colorful,interactive ones携手发展develop hand in hand触及如此多的人reach so many people广告商的完美工具a perfect vehicle for advertisers在高峰期at peak times许多人a huge number of people除了让人们知晓一种产品或服务外in addit
20、ion to/besides/apart from making people aware of a product or service激发购买欲create a desire to buy促进商业boost business那就是为什么That is why推销产品或服务promote a product or service发起一场大众媒体广告活动launch a mass media advertising campaign基于激发购买欲背后的心理特征based on the psychology behind creating a desire to buy研究出各种方法说服人们购买
21、他们的产品或服务develop ways of persuading people into purchasing their productsor services一种产生影响力的常见方法a common way to make an impact创造一种令人难忘的广告语create a memorable slogan简单但令人印象深刻的语言simple but impressive language引起我们的情感共鸣appeal to our emotions将一款精美的瓷器茶壶与拥有高雅品味带来的自豪感联系起来connect a fine china teapot with the p
22、ride in having a good taste旨在促销一件产品aim to promote a product各种标语a variety of slogans有效传达一种理念communicate an idea effectively运用另一种技巧 employ another technique将产品与品牌大使联系起来link a product with a brand ambassador超高票房的电影films with huge box-office success高收视率的电视节目TV shows with high ratings由知名品牌赞助be sponsored
23、by leading brands某人做某事并不罕见It is not uncommon for sb.to do sth.用真实的品牌给不同的游戏装备命名feature different in-game equipment with real brand names吸收这些促销信息absorb these marketing messages对我们产生影响have an effect on us下次我们购物时the next time we go shopping变得更数字化和个性化become more digital and personalized可能收到专门为我们定制的特殊折扣和促
24、销活动be likely to receive special discounts and promotions targeted specifically at us更注重对个体消费者的理解be more about understanding individual customers满足特殊需求be tailored to specific needs使他们感到更受重视make them feel more valued更有效地锁定目标客户target their customers more efficiently对销售产生积极影响have a positive effect on sa
25、les使他们能够看到他们最感兴趣的内容enable them to see what they are most interested in给老年人带来欢乐bring joy to the elderly为他们的一天增添乐趣brighten up their day迫切与居民分享各种话题be eager to share various topics with the residents自娱自乐amuse oneself享受彼此的陪伴enjoy each others company希望经常回到护理院hope to return to the nursing home结果正好相反turn ou
26、t to be the exact opposite对居民的生活产生重大影响make a big difference to the lives of the residents佳句背诵佳句背诵1.As media channels have grown in number and type,so have advertisements.2.The more we like the brand ambassador,the more we will be attracted to buy the product.3.Not only will this make them feel more valued and enable them to see what they are most interested in,but it will also help companies target their customers more efficiently to have a positive effect on sales.
