英语应用文写作ppt课件.ppt

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1、-1-2写作评分原则及标准写作评分原则及标准 作文评分标准从表达和语言两方面,只给一个分数,即给印象分(global/impression marking)。评分时应给考生应得(rewarding)分数评定,不要扣分(penalty)方式评定。分数可以为四个等级,即: 1)内容完整,表达清楚;语言上仅有很少的错误。 2) 内容较完整,表达尚清楚;有一些语言错误,可以有个别句子结构上的错误。 3) 内容大体完整,表达可被勉强理解;有较多的语言错误,包括少量严重错误。 4) 内容不完整,但是没有离题;表达上有较大的困难;语言有很多错误,包括少量严重错误。-3写作技巧指导写作技巧指导 常用文体: 1

2、 商务信函 2 电子邮件 3 征稿启事 4 招聘广告 5 通知公告普通高校英语应用写作主要以测试学生应用文写作为主,主要包括商务信函、报告、合同、通知、履历等等。-4修改完善修改完善1)从全局进行检查修改。主要是文章的格式内容是否符合题目要求。2)局部检查,即段落层次上的检查。检查的重点是段内各句衔接是否紧凑,语义是否连贯,要避免使用含有歧义的句子以及不必要的重复。3)语言检查,句子是否完整,语句是否符合语法。4)检查标点符号。大小写是否符合写作规范。 总之,修改后的文章符合商务写作的总之,修改后的文章符合商务写作的7C 要求,即要求,即Courtesy(礼貌)礼貌), Considerati

3、on(体谅)(体谅), Completeness(完整)(完整), Clarity(清(清楚)楚),Conciseness(简洁)(简洁), Concreteness(具体)(具体), Correctness(正确)(正确).-5 书信书信 书信是重要的交际工具,普通高校高职高专应用考试大纲要求考生能写简短的英文书信,并对格式等作出了相应的要求。这一类书信主要包括事务信函和私人信函。事务信函一般谈论或处理重要事务,包括诸如推荐信、谋职信、申请信、邀请信、贸易邀约和答复、感谢信、索赔信等等。所有这一类信件均为相对来讲正式的文体,应遵循一定的格式和套用礼貌语等。 -6Chapter One Let

4、ters1. Addressing an Envelope:-7Notice1)The English address is rightly opposite to the Chinese one. a) When you finish each line, you can add a “comma” or omit it; but you must add it if there exists “break-up” 分解.b) Omit the name of country if it is written within the same country or city or town.c

5、) Dont add “No:” before the doorplate门牌号. Dont add “,” after the number.d) “Road, Street, Avenue”(街道)can be abbreviated as “Rd. , St., Ave.”-8e) Different countries have their different code standard. For examples, America takes 5 digit; Australia, 4; and British takes digits mixed with letters.f) O

6、ther abbreviated words:Apt.(Apartment), Bldg.(Building), Blvd.(Boulevard), Co.(Company), Corp.(Corporation), Dept.(Department), Inc.(Incorporated), Sq.(Square), N.W.E.W.(North, South, East, West), S.E.(Southeast), N.W.(Northwest)-92)The stamp must be stuck on the right top of the envelop.3)“c/o” (代表

7、care of). e.g.Miss Zhang Luoqi(收信人姓名)c/o Ms Sun Wenfang(转交者姓名)Editor of the Washington Post(转交者所在单位)136 Market St.(转交者单位的地址)Rushville, Missouri4)The add-ons must be written on the left bottom. The usual add-ons are “_airmail_(航空信),_registered letter_(挂号信),_ printed matter _(印刷品), _dispatch_(急件), _ e

8、xpress_(快件), etc. .-102. Structure of a letter英语书信的结构:英文书信通常包括6个组成部分:信头(heading,包括寄信人地址和日期);信内地址(inside address,指收信人地址);称呼(salutation);正文(body);结束语(complimentary); 签名(signature);有时候还包括附言(postscript)和 附件(attachment)。 在考试中,由于篇幅所限,只要求考生在书信中包在考试中,由于篇幅所限,只要求考生在书信中包括称呼、正文、结束语和签名四个部分。括称呼、正文、结束语和签名四个部分。Two

9、minor parts: Postscript ; Enclosure-112.1 HeadingForms of heading:a) Block Form; Indented Form(缩进); b) Close punctuation(封闭式,每行后用逗号,最后一行用句号); Open punctuation(开放式,每行均不用,普遍)190 Phoenix Road, Atlanta, Georgia,U.S.A.Jan.15,2001. 190 Phoenix Road Atlanta, Georgia U.S.A. Jan.15,2001-121. 信头(Heading)信头是指发

10、信人的地址和日期,通常写在第一页的右上角。行首可以齐头写,也可以逐行缩进写。地址的书写顺序由小到大:门牌号、街道、城市、省(州)、邮编、国名,最后写发信日期。私人信件一般只写寄信日期即可。例如:123 Tianhe RoadTianhe DistrictGuangzhou 510620Guangdong ProvinceP. R. C.March 15, 2002-13 发信日期的写法发信日期的写法: 年份应完全写出,不能简写。 月份要用英文名称,不要用数字代替。 月份名称多用公认的缩写式。但 May, June, July, 因为较短,不可缩写。 写日期时,可用基数词1,2,3,4,5,28

11、,29, 30,31等,也可用序数词 lst, 2nd, 3rd, 4th, 5th, 28th, 29th, 30th, 31st等。但最好用基数 词,简单明了。 日期可有下列几种写法日期可有下列几种写法: Oct. 20, 2004; 10 May., 2004; 3rd June, 2004; Sept. 16th, 2004。其中,最为通用。-14Exercise: Rewrite the following address and date into a heading:California/Woodside/21st Feb. 1998/U.S.A./21 Brooke St.2)

12、 New York /504 West 94th St/N.Y./24th June,1998/ U.S.A-15信内地址(Inside Address) 信内地址要写收信人的姓名和地址。在公务信件中要写明这一项,在私人信件中,这一项常常省略。该项写在写信日期下一行的左上角,格式与寄信人地址一样。-16 写信人地址(Address of the writer) 写信日期(Date) 信内(收信人)地址(Inside Address) - - 称呼(Salutation) 正文(the Body of the Letter) -. 结束语(Complimentary Close) 署名 -172

13、.2 Salutation(招呼)招呼). The salutation is directly addresses the recipient of the letter and is followed by a colon(冒号:) (except when a friendly, familiar, sociable tone is intended, in which case a comma is used). Notice:In the simplified letter format, the salutation line is eliminated altogether. S

14、alutations with “dear” may be “Dear Dad, Dear Mr. Brown, Dear Smith, My dear mother, Dear Madam, Dear Sirs, Dear Prof. Plate”; without “dear” are “Mrs. Walter, Gentlemen, To whom it may concern”, etc. -18If you dont know whether the recipient is a man or woman, the traditional practice has been to w

15、rite Dear Sir or Dear Sirs. But thats sexist! To avoid this problem, salutations such as Dear Sir or Madame, Dear Ladies and Gentlemen, Dear Friends, or Dear People have been tried but without much general acceptance. Deleting(删除) the salutation line altogether or inserting To Whom It May Concern in

16、 its place, is not ordinarily a good solution either. Its impersonal. The best solution is to make a quick, anonymous phone call to the organization and ask for a name; Or, address the salutation to a department name, committee name, or a position name: Dear Personnel Department, Dear Recruitment Co

17、mmittee, Dear Chairperson, Dear Director of Financial Aid, for example.-19 称呼称呼(SalutationSalutation) 称呼是对收信人的称谓,应与左边线对齐,写在收信人姓名、地址下面1-2行处。在称呼后,英国人常用逗号,美国人则常用冒号。在私人信件中可直呼收信人的名字,但公务信件中一定要写收信人的姓。大部分信件在称呼前加“Dear”。如:Dear Professor/Prof. Bergen:Dear Dr. Johnson,对不相识的人可按性别称呼:Dear Sir: 或Dear Madam: Dear La

18、dies。如果不知收信人的性别则可用Dear Sir or Madam:-202.3 Body of the letter. The actual message of course is contained in the body of the letter, the paragraphs between the salutation and the complimentary close. 正文是书信的主体。与中文信件不同的是,英文书信的正文的开头不是先写一些问候语,再阐明写信的目的,而是直接说明写信人的身份及写信的目的,然后提出写信人的情况、想法或要求,并加以必要的解释或说明。英文书信陈

19、述目的时,应该直截了当,意思明确,层次清楚,言简意赅。 书信正文的第一句话或第一段,通常被称为起首语。一般说来,人们习惯用一些客套的写法作为书信正文的起始,即先将对方来信的日期、主题加以简单描述,以便使对方一看便知该信是回答哪一封信的。如果是第一次给别人写信,也可用开头语作必要的自我介绍,并表明自己写信的主要目的。-21正文写作格式: 正文的写作格式主要有英式和美式两种。 1)英式结构即缩进式结构缩进式结构,属于比较传统的结构,即每一段的第一行都向里缩进4-8个字符,且所有段落的缩进距离必须保持一致;称呼顶格写,落款则在中间偏右的位置。 2) 美式结构则是齐头式结构齐头式结构,其特点是所有段落

20、的第一行都顶格写,段与段之间空一行,另外称呼、落款等也都顶格写。 商业信函以及电子邮件最好使用齐头式。-22缩进式:Dear Kate, I wonder if you can lend me your MLA Handbook for Academic Writing. I am in the process of writing my graduation thesis, and need to consult the book now and then for standard formatting. Thus I might need to keep the book for abou

21、t a month and a half, and I hope that would not bring any inconvenience to you. I assure you that I will maintain the book in good condition. If possible, please give me a call and I will come by your house to pick up the book. Thanks a lot. Yours, Judy-23齐头式齐头式: Dear Kate, I wonder if you can lend

22、me your MLA Handbook for Academic Writing. I am in the process of writing my graduation thesis, and need to consult the book now and then for standard formatting. Thus I might need to keep thebook for about a month and a half, and I hope that would notbring any inconvenience to you. I assure you tha

23、t I willmaintain the book in good condition. If possible, please give me a call and I will come by your house to pick up the book. Thanks a lot. Yours, Judy-24 2.4 Complimentary close. (信尾客套话)(信尾客套话)Sincerely yours , Cordially, Respectfully, or Respectfully yours,. 公务信件的结尾礼词包含两部分:发信人的结尾套语与署名。结尾套语写在签

24、名上面一行,第一个字母要大写,套语结尾后面要加逗号。 在公务信件中,发信人常用的结尾套语有:Truly yours, Yours truly, Respectfully yours, Yours respectfully, Faithfully yours, Yours faithfully, Sincerely yours, Yours sincerely Yours truly, Yours 等。私人信件中,发信人常用的结尾套语有: Sincerely yours, Lovely yours, Your lovely, Your loving son / daughter等。-25 2.5

25、 Signature block. Whenever possible, include your title or the name of the position you hold just below your name. For example, Technical writing student, Sophomore data processing(数据处理) major, are perfectly acceptable.写信人的签名常位于结尾礼词正下方一二行。除非是给很熟悉的人写信,签名一般须写出全名。签名常常较潦草,不易辨认,因此在签名的正下方须打印出全名。-26 2.6 En

26、closures附件附件: Enclosure, Encl. e.g. Encl.: Resume and Writing Sample.-27Example: -28格式例文:格式例文:保持书信格式保持书信格式-地址,日期,称谓,落款地址,日期,称谓,落款2. 根据内容确定文体根据内容确定文体-建议,劝说,说明,建议,劝说,说明,申请,投诉,介绍;商榷申请,投诉,介绍;商榷/讨论;讨论; 描绘描绘/叙述;叙述;致谢,致歉致谢,致歉3. 牢记常用模版和句式牢记常用模版和句式-29寄信人地址,写信时间 Lun Rinding Department of Computer Changwei Col

27、lege Weifang,Shandong 261000 P.R.China April 29, 2000-30正式信函收信人姓名,地址Mr. Brain Smith,Admissions Office,Stanford University,Stanford, Calif. 94305U.S.A.-31Dear Sir/Madam/Mr. Smith, 称谓称谓 Professor Shirley Sanderson of your university said when she was visiting our college that Stanford might be able to

28、 provide scholarships for a limited number of students from China to pursue postgraduate studies there next term. Since I expect to receive my bachelors degree in June, I would appreciate being considered a candidate. 第一段:引入第一段:引入/说明写信原委;或叙前谊说明写信原委;或叙前谊 -32 As you will notice from the enclosed data

29、sheet, I am especially interested in computer science. You might like to know that during the past year I took all my elective courses in this field and wrote my thesis on traffic free city centers with computers. My knowledge and practical command of English is adequate. Ive passed TOEFL and GRE wi

30、th flying colors. 第二段:此段为信的主体,提出有关建议,第二段:此段为信的主体,提出有关建议,劝说,说明,申请,投诉,介绍;商榷劝说,说明,申请,投诉,介绍;商榷/讨论;描讨论;描绘绘/叙述;致谢,致歉等等叙述;致谢,致歉等等-33 I would be grateful if you could give me a favorable consideration of my application for a scholarship. 第三段:此段表达愿望第三段:此段表达愿望/希冀,进一步要求,希冀,进一步要求,祝愿祝愿 I look forward to hearing

31、from you. 结束语结束语 Very truly yours,礼貌落款 Lun Rinding 签名-34书信作文模板书信作文模板2第一段:第一段:引入引入/说明写信原委说明写信原委 I m writing in response to.(your advertisement of Oct.27 in China Daily/your suggestion/letter) *I m writing at the suggestion of a friend who *I m writing to offer my opinions on/to apologize for/complain

32、 about/apply for/recommend to *I would like to apply for.(a job/a position in your corporation) *I m interested in *I m very glad/pleased to know that *Knowing that,-35第二段:As/Since/When,(you), Im afraid that/ I think that/My suggestion isFirstly,Secondly,Thirdly. 此段为信的主体,有关建议,劝说,说明,申请,投诉,介此段为信的主体,有关

33、建议,劝说,说明,申请,投诉,介绍;商榷绍;商榷/讨论;描绘讨论;描绘/叙述;致谢,致歉叙述;致谢,致歉须以须以“我我”的口吻的口吻表述,因此应多用表述,因此应多用 “Im afraid, I would like to, I was pleased, I shall be glad, I expect, I wonder, I hope, I propose/advise/suggest/want, I enjoy, I guess/believe, ”之类的用语,或用些被动句式如之类的用语,或用些被动句式如: “We/You are(Its )supposed/assumed that.”

34、, 另一常用代词是写信对象另一常用代词是写信对象”you”: As you will notice/find, As you know, .-36第三段:第三段: *I m looking forward to your early reply / learning from you / your comments at your earliest convenience. *Would you please let me know whether or not you would be willing toI can be reached by phone/e-mail at65883879

35、/ *I would be grateful if you could give me a favorable consideration of my application for a scholarship/M.A.degree/the job *I hope you will /I shall appreciate it if you could give my application due consideration/consider. *Please let me know if you need any further information. *I enclose(certif

36、icates in duplicates) / Enclosed are my resume and two reference letters/documents. *With my best/kind regards/wishes to you. /With love -371投诉信(抱怨信)投诉信(抱怨信)(Letter of Complaint) (1) 写作方法写作方法 首段:注意客观礼貌首段:注意客观礼貌自我介绍;自我介绍;引出投诉内容引出投诉内容表明目的要求。表明目的要求。 主体:展开说明投诉原因、具体理由或后果,注意主体:展开说明投诉原因、具体理由或后果,注意内容充实,符合交际

37、习惯。内容充实,符合交际习惯。详细说明情况,中肯提出问题;详细说明情况,中肯提出问题;提出改进建议,表明希望如何解决;提出改进建议,表明希望如何解决;拓展题目内容,尤其要强调如何问题不解决所带来的拓展题目内容,尤其要强调如何问题不解决所带来的后果。后果。-38 尾段:提出解决方案,不用展开,注意公尾段:提出解决方案,不用展开,注意公平公正、礼貌原则。平公正、礼貌原则。表达强烈愿望,希望上述问题得到迅速恰当表达强烈愿望,希望上述问题得到迅速恰当的解决;的解决;有时可就问题的解决限定时间;有时可就问题的解决限定时间;对有关人员的努力表示感谢;对有关人员的努力表示感谢;希望尽快得到满意答复。希望尽快

38、得到满意答复。 -39(2) 写作流程图提出抱怨并表示遗憾提出抱怨并表示遗憾阐述问题发生的经过阐述问题发生的经过指出问题引起的后果指出问题引起的后果提出批评及处理的意见提出批评及处理的意见或敦促对方采取措施或敦促对方采取措施-40第一部分:提出抱怨并表示遗憾第一部分:提出抱怨并表示遗憾套语:套语:(1) 很抱歉打扰您,但我必须郑重提出投诉。很抱歉打扰您,但我必须郑重提出投诉。 I am sorry to trouble you but I am afraid that I have to make a serious complaint.(2) 我很遗憾地告诉你投诉有关我很遗憾地告诉你投诉有关

39、.的事由。的事由。 I am sorry to tell you that there should be cause to complain about (3) 我真的很讨厌抱怨,但最近有一件事情确实令人烦心。我真的很讨厌抱怨,但最近有一件事情确实令人烦心。 I really hate to complain, but one thing is really disturbing now.-41第二部分:阐述问题发生的经过第二部分:阐述问题发生的经过套语:无第三部分:指出问题引起的后果第三部分:指出问题引起的后果套语:(1) 噪音影响我的睡眠,使得我在上班时间无法集中噪音影响我的睡眠,使得我

40、在上班时间无法集中精力。结果这些天我已经搞错了好几次精力。结果这些天我已经搞错了好几次 The noise disturbs my sleep so that I can t concentrate on my work during the work time, and as a result, I have made several mistakes these days.(2) 在这样(嘈杂)环境下我无法进行研究,我需要在这样(嘈杂)环境下我无法进行研究,我需要一间安静的房间。一间安静的房间。For me this environment is very difficult to mak

41、e studies and I need a quiet room.-42第四部分:提出批评及处理的意见或敦促对方采取措施第四部分:提出批评及处理的意见或敦促对方采取措施 套语:套语: (1) 我认为是你认识到我认为是你认识到的时候了。的时候了。I think it s high time that you realized . (2) 我们深知你们并不经常出错,但我们希望能确保这类差错不再发生。我们深知你们并不经常出错,但我们希望能确保这类差错不再发生。We know that you are not generally careless, but we should like your a

42、ssurance that this will not happen again. (3) 我必须正告贵方,除非对目前状况采取措施,否则我将被迫诉诸法律。我必须正告贵方,除非对目前状况采取措施,否则我将被迫诉诸法律。 I must warn you that unless you do something about the situation, I will be forced to take legal action. (4) 坦率地所,我不再准备忍受这种状况。坦率地所,我不再准备忍受这种状况。Frankly, I am not prepared to put up with the si

43、tuation any more. (5) 如果您能尽快调查此事,我将不胜感激。期待您尽快回复。如果您能尽快调查此事,我将不胜感激。期待您尽快回复。 I would be very grateful if you could look into the matter as soon as possible. And I am looking forward to an early reply.-43范文示例:范文示例:Directions: For this part, you are allowed 25 minutes to write a composition on the topic

44、 A Letter to the University President about the Library Service on Campus. You should write at least 100 words, and base your composition on the outline given below in Chinese:假设你是李强,请你就本校图书馆的状况给校长写一封信,内容假设你是李强,请你就本校图书馆的状况给校长写一封信,内容应涉及图书馆的藏书数量和更新状况、环境、服务等,可以是应涉及图书馆的藏书数量和更新状况、环境、服务等,可以是表扬,可以是批评建议,也可以

45、兼而有之。表扬,可以是批评建议,也可以兼而有之。【审题】本文可以从批评着手,成为一封批评信。题目要求中规【审题】本文可以从批评着手,成为一封批评信。题目要求中规定了要涉及藏书、环境等内容,为作文提供了一些思路。同时定了要涉及藏书、环境等内容,为作文提供了一些思路。同时注意,虽然是封批评信,但也要做到客观,不能把图书馆说得注意,虽然是封批评信,但也要做到客观,不能把图书馆说得一无是处。一无是处。【写作思路】【写作思路】 第一段:第一段: 介绍写信的目的。介绍写信的目的。 第二段到第四段:从三方面说明图书馆存在的问题第二段到第四段:从三方面说明图书馆存在的问题 第五段:第五段: 指出图书馆给我们的

46、帮助很大,但急需改进指出图书馆给我们的帮助很大,但急需改进 第六段:第六段: 结束语结束语-44 January 6th, 2006Dear Mr. President, I am writing to express my concern over the Library service on the campus. As a major in English, I find that most of the Books in English in the library are outdated. So far, I have not come across a single book p

47、ublished After 1995. As a result, we fail to get the latestinformation of academic development both at home and abroad. 开门见山,点明写信缘由开门见山,点明写信缘由(2) 提出第一个问题,藏书没有及时更新提出第一个问题,藏书没有及时更新(3) 指出后果,不能及时得到最新信息指出后果,不能及时得到最新信息-45 In addition, the light in the reading room is far from bright, which does harm to ou

48、r eyes. Worse still, there is no air-conditioning and we are sweating heavily still while reading. Last but not least, the newly developed electronic information system does not work well and needs further improvement. A great number of books should have been listed in the system. (4) 指出光线不好指出光线不好 (

49、5) 指出没有空调的问题指出没有空调的问题 意思是意思是“更糟糕的是更糟糕的是” (6) 提出最后一个问题提出最后一个问题-46 There is no denying that the library has helped us a lot. But it is in urgent need of improvement. When improved, the library is certain to provide much more help with our study. Thank you for your time. I am looking forward toyour rep

50、ly. Yours sincerely, Li Qiang(7) 客观说明图书馆的作用客观说明图书馆的作用(8) 对图书馆的改进充满期待对图书馆的改进充满期待(9) 结束语,期待对方的回信结束语,期待对方的回信-472. 咨询信咨询信 (Letter of Inquiry) (1) 写作方法 首段首段:复述题目场景,表明写作目的;复述题目场景,表明写作目的;遵守礼貌原则,只问相关信息;遵守礼貌原则,只问相关信息;简要介绍自己,表明写作目的。简要介绍自己,表明写作目的。 主体:主体:询问具体问题,注意疑问句式;询问具体问题,注意疑问句式;提供背景材料及询问原因;提供背景材料及询问原因;强调所需信

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