1、实用商务英语口语教程Programme 8 Commodity Packaging1.Custom is the guide of the ignorant.Custom is the guide of the ignorant.2.Proper package perfects the goods.Proper package perfects the goods.3.Modern society needs manufacturers to 3.Modern society needs manufacturers to strive for not only the inherent qu
2、ality of strive for not only the inherent quality of goods,but also their proper packaging.goods,but also their proper packaging.4.We should not deceived by the dazzling 4.We should not deceived by the dazzling package,but perceive the practical value package,but perceive the practical value through
3、 it.through it.5.Dont judge the value of goods from its 5.Dont judge the value of goods from its outer packaging.outer packaging.To grasp the relevant terms and expressions on commodity packaging;To know the importance and the types of commodity packaging;To get some ideas of packing materials and p
4、acking containers;To learn to communicate with foreign clients on packaging requirements.Brief Brief IntroductionIntroduction Packaging is to realize the value of commodities.Packaging refers to the package in which a commodity reaches consumers.Packing refers to the protective covering which is use
5、d for the shipment of commodities.(1)paper bag(2)flexible container(3)gunny bag(4)plastic bag(5)cardboard boxes(6)wooden case(7)wooden barrel(8)sack (9)burlap bale(10)iron drumA.木箱B.纸板箱C.纸袋D.集装包E.塑料袋F.麻袋G.粗麻布包H.铁桶I.大木桶J.粗布袋1.Terms Match 1.Terms Match Do you have any idea of the above packing Do you
6、have any idea of the above packing materials?materials?What kinds of goods are they used for?What kinds of goods are they used for?Do you know what advantage Do you know what advantage when using this kind of when using this kind of packing?packing?PreparationsPreparations Project Study 1 Project St
7、udy 1 Dialogue:Dialogue:Role-play Role-play：Role-play the above-Role-play the above-mentioned dialogue in mentioned dialogue in pairs.pairs.Discussing the Discussing the Packaging of a ComputerPackaging of a ComputerDialogue:Dialogue:Role-play:Role-play:Role-play the above-mentioned dialogue in pair
8、 Discuss the Packaging of Silk ScarfImproper PackingImproper PackingDialoguDialogue e:Role-play:Role-play:Role-play the above-mentioned Role-play the above-mentioned dialogue in pairs.dialogue in pairs.(1)(1)commodity commodity (2)transport packing2)transport packing(3)consumer(3)consumer packaging
9、packaging (4)outer packing(4)outer packing(5)inner packing 5)inner packing (6)export packing 6)export packing (7)neutral packing 7)neutral packing (8)green 8)green packagpackage e(9)rest assured 9)rest assured (10)seaworthy 10)seaworthy (1)The packaging should be novel and attractive.(novel)(2)Theyr
10、e seaworthy and can withstand rough handling.(seaworthy,withstand)(3)The packaging must be in line with local market preference.(in line with)(4)The glassware is wrapped in a plastic-film bag,fixed with foam padding.(be wrapped in)(5)We pack each scarf in a polybag,a dozen to a box,and 20 dozen to a
11、 carton.(polybag,carton)(6)You are aware that the appearance of package greatly helps the sale of customer goods.(help the sale of)(7)We have received the milk powder on the contract,but we have found that they are outdated.(outdate)(8)We regret for the loss you have suffered and agree to give you 2
12、0%discount as compensation.(loss,compensation)(9)All our cartons are lined with shock-proof cardboards and are wrapped up with polyethylene sheets.(be lined with)(10)In case of damage,the insurance company might refuse to give the compensation due to improper packing.(in case of)Mr.Jones:我想了解一下玻璃器具的
13、包装。Mr.Qian:OK.The glassware is wrapped in a plastic-film bag,fixed with foam padding.Mr.Jones:你知道玻璃器具易碎，you should keep them shock-proof.Mr.Qian:Dont worry.We use foam padding at the four corners of the cartons as the outer packing.Mr.Jones:Are the cartons strong enough to withstand loading and unlo
14、ading?Mr.Qian:您放心吧。They are strong enough and we usually use metal straps to reinforce them.Mr.Jones:但是纸箱容易潮湿，而且容易被切开。Mr.Qian:Our cartons are made of special water-proof materials,and they are strong enough.Mr.Jones:Im still concern over this kind of packing.Mr.Qian:纸箱相当结实，并且在国际贸易中广泛使用。Mr.Jones:Well
15、,well agree to use cartons as the outer packing.1.Tongue Twisters 1.Tongue Twisters (1)Can you can a can as a canner can can a can?(2)I scream,you scream,we all scream for ice-cream!(3)The driver was drunk and drove the doctors car directly into the deep ditch.(4)Few free fruit flies fly from flames
16、.(5)There is no need to light a night light on a light night like tonight.An import corporation from South Asia is going to import some lights from Haerbin Lights Factory.You,on behalf of your corporation,have agreed on all terms except packing.Now you are discussing the matter of packing with the r
17、epresentative of the factory.Situation ISituation IYou sell silk clothes on behalf of China National Clothing Import&Export Ltd.Co.Now a businessman from England has ordered 6 000 pieces.Hes very careful and particular about the way the clothes are packed,and keeps asking you questions.He wants to m
18、ake sure that the clothes are absolutely damp-proof and sea-worthy.You tell him what kind of materials you use when packing the clothes and the size of the carton boxes you use.(1)Why is it so important to carefully arrange the packing of goods?(2)What kind of languages should be used in the labelin
19、g?(3)Do you think packaging has any help to promote the sales of the best product?(4)Why may labeling be regarded as part of packaging?(5)Is the inner packing as important as the outer packing?Vogue WordsVogue WordsScene of Project 2:Because silk scarf is easy to be damaged,Mr.Wright is worried abou
20、t its packaging and comes to Mr.Yangs to discuss the matter.Scene of Project 3:Mr.Du has received the milk powder from a Canadian Milk Powder Company,but unfortunately found them outdated.So he comes to Mr.Harris to find out what has happened.Finally,he finds the reason and accepts the solution to the problem.Business Presentation refers to PageBusiness Presentation refers to PageVogue-word refers to Vogue-word refers to Page Page Thank you for your attention!
