1、Unit 1 The Mass MediaWelcome to the unit&Reading(I)Step 1 warming-up1.What tools do you use if you want to get the latest news?newspapersInternet cellphone(app)radioTV Mass Media.2.Do you think the mass media is important in your daily life?Why or why not?All of us who professionally use the mass me
2、dia are the of society.-William BernbachWhat does the quotation from William Bernbach mean?Step 2 Video Watching PrintDigital Step 3 Pre-readingDo you believe everything you read in a news report?Why or Why not?Step 4 Scanning What do you think the news reports are about according to the headline an
3、d the picture of each news report?Firefighters put out tower block fireDeadly fire in tower block causes serious damageWhy are the two news reports on the same topic but the different titles?TimePlaceDeaths and injuriesRescue effortsCauseNews report 1Sunday nightHenderson Tower(1)_(2)_News report 24
4、 confirmed dead and dozens of people injured(3)_A 1 The number of death could reach 5 Fire engines and ambulances reached the scene within 15 minutes A dropped cigarette end on the 8th floorStep 5 Reading12-34News reports usually come with differences.Differences between news reports may depend on h
5、ow and when the news reports are written.We can become critical news readers in many ways.Reading news reports criticallyWhy do news reports differ from or even each other?(4)_ _.News reports may be written at different stages of an event.(5)_ _.How can we be critical news readers?Read different new
6、s reports on the same event written from various perspectives and at different stages.(6)_ _.Its better to use our own judgement than rely entirely on news reports Journalists may approach information they get from research or interviews differently Journalists write the news from different perspect
7、ivesStep 6 listeninglisten to the tape and answer the questions in A2 on page 4.1.How long did it take the firefighters to get the situation under control according to the first news report?2.How did Lisa feel about the fire according to the second news report?3.What should we not do when we come ac
8、ross factual differences in different news reports?4.What may different journalists do when an estimate of a number is given?1.How long did it take the firefighters to get the situation under control according to the first news report?2.How did Lisa feel about the fire according to the second news r
9、eport?About one hour and fifteen minutes.She felt it was like an awful dream.3.What should we not do when we come across factual differences in different news reports?4.What may different journalists do when an estimate of a number is given?We should not rush to the conclusion that one of the news r
10、eports gives false information.They may choose to present the minimum,the maximum or something in between in their news reports.Step 7 DiscussionThree Texts are presented to encourage the reader to read news critically.Why is the information organized this way?If you were to write on the same topic,what information would you choose to present and how would you organize the information?Homework1.Think about the question“What else can we do to be critical news readers?”2.Finish B1 on page 5.
