外贸函电第一单元课件.ppt

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1、外贸英语函电外贸英语函电1.Definition English business correspondence refers to the letters,cables,telexes,faxes and e-mails dealing in international business.外贸函电就是指在对外贸易中所使用的信件、电报、电传和传真。2.Aim The purpose of this course is to help you learn how to write good business letters by using up-to-date expressions in t

2、he simplest language.教会同学们运用最简练、最新颖的表达法来撰写和阅读一封标准的外贸函电。About the course:3.Features1)It has its unique language style and jargons2)It is full of business terms and abbreviations3)There is a close relations between BEC and international trade 4.EmphasisWe need to emphasize the importance of memorizing

3、 and writing practice in learning.主编主编 王王 丽丽Terms of Payment主编主编 王王 丽丽A.COURTESY In our letters,we should always keep in mind the person we are writing to,see things from his angle,visualize him in his surroundings,see his problems and difficulties and express ideas in terms of his experience.B.CORR

4、ECTNESS Correct grammar,punctuation and spelling are basic requirements for business letter writing.Also,we should choose the correct level of language and use accurate information and data in our letters.C.CLARITY We should first identify what we want to express and then express the idea in plain,s

5、imple words and formats.D.COMPLETENESS Our letters should include all the necessary information and data.E.CONCISENESS We should write in the fewest possible words without sacrificing completeness and courtesy.F.CONCRETENESS Our writing should be vivid,specific and definite.1.Determine our purpose o

6、f writing a certain letter.2.Identify who the readers are.3.Organize the message,which is to be contained in the letter.4.Write a draft.5.Polish the writing.LetterheadReference NumberDate Inside Address Particular Address or Attention LineSalutation Subject Line or Caption _ _ _Complimentary CloseSi

7、gnature Encl.C.C Postscript Body of the letter Structure:letterhead 信头,Reference and date 编号和日期,inside name and address 封内名称与地址,attention line 注意事项,Salutation 称呼,subject line 事由,body 正文,complementary close 结尾敬语,signature 签署,enclosure 附件,carbon copy notation 抄送,postscript 附言The name of the firmIts ad

8、dress and postal codeFax numberInternet addressTelephone numberTelegraphic and telex addressE-mail addressTrademark or a brief slogan,etc.EASTERN TEXTILES IMP.&EXP.CO.,LTD.34297 Shangcheng Road,Shanghai,ChinaTel:6606811 Fax:6507631 Http:/E-mail:EASTERN TEXTILES IMP.&EXP.CO.,LTD.-2-April 16,2004Mr.Sm

9、ith April 16,2004,Page 2Mr.Smith April 16,2004 Page 2-Page 2-EASTERN TEXTILES IMP.&EXP.CO.,LTD.April 16,2004EASTERN TEXTILES IMP.&EXP.CO.,LTD.2-April 16,2004 Your ref:ALM Our ref:5511/TL Dear Sirs,Dear Sirs,Your ref:ALMDear Sirs,We refer to your letter of November 12,2004,ref.TY 1160 24th March,2004

10、 March 24th,2004 24 March,2004 March 24,2004 Ms.Cecilia GreenSales ManagerABC Company123 Berry DriveMinneapolis,MN55106U.S.A.Vice PresidentMessrs.J.Harvey&Co.66 High StreetAnytown,AY1 2BFChina National Machinery Import&Export Corp.36,Jianshan RoadDalian,116023Peoples Republic of ChinaChina National

11、Machinery Import&Export Corp.36,Jianshan RoadDalian,116023Peoples Republic of ChinaAttention:Mr.Wang,Export ManagerP&G Company24 Madison AvenueColumbus,OH 43004U.S.A.Attention of Pual YangBiddle,Sawyer&Co.,Ltd.Hadden HouseFitzroy StreetLondon,SW8 25DY,EnglandAttention of Export DepartmentMr.H.A.Donn

12、an,pleaseP&G John Morris&Co.,Inc.ATTENTION OF PURCHASING MANAGEROSullivan BuildingBaltimore,Maryland,10026U.S.A.SalutationClose Dear Sirs,Dear Sir,Dear Madams,Dear Madam,Dear Sir or Madam,Faithfully yours,Yours cordially,(formal)Gentlemen:Yours truly,Truly yours,(formal)Sir,Madam,Respectfully yours,

13、Yours respectfully,(formal)Dear Mr.Morgan:Dear John:Dear Miss Green:Dear Mrs.Smith:Dear Ms.White:My dear Mrs.(or Miss.).)Bush:Sincerely yours,Yours sincerely,(less formal)Subject:Proposed delay of the deliveryRe:Proposed delay of the delivery In re:Invoice No.1120SUBJECT:ACCOUNT NO.689 Yours faithfu

14、lly,(signature)Cathy KurtzMarketing Manager Yours faithfully,THE INTERNATIONAL TRADING COMPANY (signature)Cathy Kurtz Marketing ManagerYours faithfully,For CHINA NATIONAL IMPORT&EXPORT CO.,LTD.(signature)George Morgan1 Enc.Encls:2 commercial invoices Enc.1 Attachment Enclosure As StatedEnc:1 B/L 1 c

15、ertificate Attachments:2Enc.c.c.:Dalian BranchB.c.c.:Mr.Brown(on the copy only)C.C.:Jean KipmanPC:the Bank of Osaka,Ltd.,Kobe the Osaka Chamber of Commerce LetterheadDate:_ Inside Address_ Salutation:_ _ _ _ _Complimentary Close,SignatureBodyLetterhead _ _ Complimentary Close,SignatureInside Address_ Salutation:Date:_Body

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