1、2000 Prentice Hall2000 Prentice Hall2000 Prentice HallBloomingdalesKinneyShoeWal-MartTiffany2000 Prentice HallClassification Of Retailer TypesSpecialty StoresDepartment StoresSupermarketsConvenience StoresOff-Price RetailerSuperstoresCatalog ShowroomWide Variety of Product Lines i.e.Clothing,Home Fu
2、rnishings,&Household ItemsWide Variety of Food,Laundry,&Household ProductsLimited Line of High-Turnover Convenience GoodsInexpensive,Overruns,Irregulars,and Leftover GoodsLarge Assortment of Routinely Purchased Food&Nonfood Products,Plus ServicesBroad Selection,Fast Turnover,Discount PricesNarrow Pr
3、oduct Line,Deep Assortment Store TypeLength and Breadth of Product AssortmentDiscount StoresBroad Product Line,Low Margin,High Volume2000 Prentice HallDirect SellingDirect MarketingBuying ServicesNonStore Retailing Accounts for More Than 12%of All Consumer Purchases,and is trending up.Automatic Vend
4、ing2000 Prentice HallLow PriceLow StatusLow MarginMid PriceMid StatusMid MarginHigh PriceHigh StatusHigh Margin2000 Prentice HallWholesalerFunctionsManagementServices&AdviceSelling andPromotingMarketInformationBuying andAssortment BuildingRisk BearingBulk BreakingTransportingFinancingWarehousing2000
5、 Prentice Hall Provide a Targeted Level of Customer Service at the Least Cost.Maximize Profits,Not Sales.Higher Distribution Costs/Higher Customer Service LevelsLower Distribution Costs/Lower Customer Service Levels2000 Prentice HallInventoryWhen to orderHow much to orderJust-in-timeCostsMinimize Co
6、sts ofAttaining LogisticsObjectives WarehousingStorageDistributionOrder ProcessingSubmittedProcessedShippedLogisticsFunctionsTransportation Water,Truck,Rail,Pipeline&Air2000 Prentice HallRailNations largest carrier,cost-effective for shipping bulk products,piggybackTruckFlexible in routing&time sche
7、dules,efficient for short-hauls of high value goodsWaterLow cost for shipping bulky,low-value goods,slowest formPipelineShip petroleum,natural gas,and chemicalsfrom sources to marketsAirHigh cost,ideal when speed is needed or to ship high-value,low-bulk items2000 Prentice Hall1.Speed.2.Dependability.3.Capability.4.Availability.Checklist for ChoosingTransportation Modes2000 Prentice Hall(Door-to-doordeliverytime)(MeetingScheduleson Time)(Ability toHandleVariousProducts)(No.ofGeographicPointsServed)(PerTon-Mile)Speed Dependability Capability Availability Cost
