1、Unit 4 Scientists who changed the world Welcome to the unit & Reading (I) How to write the headline of a news report How to write the headline of a news report What is a headline? A newspaper headline is the title of a news article, set in larger and bolder type than the body of the article. It choo
2、ses a limited number of words to convey the main idea of a news article. The elements Purposes of a headline Examples Teen faints after skipping meals Chinese scientist wins 2015 Nobel Prize Features of a headline be factually correct be easy to understand be eye-catching Purposes of a headline l To
3、 solve a problem Often, readers are willing to read a headline that provides factual information that solves a problem they might have. 10 PROFITABLE INVESTMENTS YOUVE NEVER HEARD OF A reader may be interested in the article if he or she is looking to make investments. Purposes of a headline l To an
4、swer a question Readers may continue reading an article with a headline that provides an answer to a question. MINISTRY: US SHIPS IN S. CHINA SEA UNDERMINE PEACE A news article with the above headline may be of interest to people who want to know about the situation of the South China Sea. The eleme
5、nts A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about why and how of the story. Purposes of a headline Grammar rules for newspaper h
6、eadlines 1. Leave out “be” verbs New policy decided by Parliament A new policy has been decided by the Parliament. Temperatures rising as climate changes Temperatures are rising as climate changes. Residents unhappy about new road Residents are unhappy about the new road. President to visit France f
7、or further talks The President is to visit France for further talks. The elements A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about
8、why and how of the story. Purposes of a headline Grammar rules for newspaper headlines 2. Use the present tense Chinese scientist _ 2015 Nobel Prize Teen _ after skipping meals Lion _ zoo The present tense is quick and current, and helps emphasize the action happening. If an event occurred in the re
9、cent past and is considered breaking news, the headline is usually put in the present tense. wins faints escapes The elements A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” i
10、s. The lead may also give information about why and how of the story. Purposes of a headline Grammar rules for newspaper headlines 3. Remove articles (a, an, the) Prime Minister hikes Alps for charity The Prime Minister hiked the Alps. Man releases rabid dog in park A man released a rabid dog in a p
11、ark. The elements A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about why and how of the story. Purposes of a headline Grammar rules f
12、or newspaper headlines 4. Use figures for numbers 3 dead in car crash 20 dead in explosion 7 days to Christmasshoppers go mad The elements Grammar rules for newspaper headlines 5. Use punctuation properly A colon (:) It can be used in a headline to replace the word “said” or introduce a certain resu
13、lt. Ministry: US ships in S. China Sea undermine peace (Foreign Ministry spokesman said that the United States ships in the South China Sea undermine peace.) Fire in bakery: hundreds dead (A fire happened in a bakery and as a result hundreds of people were killed.) The elements A news lead should su
14、mmarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about why and how of the story. Purposes of a headline Grammar rules for newspaper headlines Single quotes (
15、) Use single quotes instead of double quotes in a headline. US Memphis zoo says giant pandas healthy 5. Use punctuation properly The elements Grammar rules for newspaper headlines 5. Use punctuation properly A comma (,) It can be used to replace the word “and”. Man kills 5, self Earthquake rocks US,
16、 Mexico The elements A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about why and how of the story. Purposes of a headline Practice 1 E
17、xplain and translate the headlines. 1. Workers checked after radiation leak (Workers were checked after radiation leak.) 辐射泄露后工人接受体检 3. 61 killed in plane crash (61 persons were killed in a plane crash.) 61人在飞机坠毁事故中丧生 2. Job market kept stable despite pandemic (The job market is kept stable despite
18、the pandemic.) 就业市场在流行病背景下保持稳定 The elements Purposes of a headline Practice 1 4. Kissinger: Sino-US ties crucial for peace, progress (Kissinger said that Sino-US ties were crucial for peace and progress.) 基辛格说中美关系对和平与发展至关重要 5. Mother, daughter share Fulbright (A mother and her daughter share the Ful
19、bright scholarship.) 母亲和女儿共享富布赖特奖学金 The elements 6. Theresa May: More to do on immigration (Theresa May said more needed to be done on immigration.) 特蕾莎梅说移民问题还需做更多的工作 7. Russian plane crash: A nation in mourning (A Russian plane crashed and the whole nation was in mourning.) 俄罗斯飞机坠毁：全国默哀 Practice 1
20、The elements A news lead should summarize, at least, the most newsworthy what, where and when of the story. If theres a who involved in the story, the lead should indicate who the “who” is. The lead may also give information about why and how of the story. Purposes of a headline Practice 2 1. A bask
21、et of legal measures to strengthen protection and development of intellectual property rights in Hainan Free Trade Port was unveiled on Friday, as a move to help the countrys southernmost island province attract more investors and promote technological innovation. Measures strengthen IP protection i
22、n Hainan Read the news leads and write headlines. Practice 2 2. Australias higher education sector faces an uncertain future as it enters 2021. For years, the sector has relied heavily on revenues from foreign students who paid exorbitant fees for the privilege of attaining a degree from an Australian university. Universities in Australia hit hard by reliance on foreign student fees
