1、 Beginning and Conclusion of the SpeechBeginning of the speechGuidelines v Goals of the introductionv Developing an Effective Introductionv Avoiding Common Faultsv Criteria for an Effective IntroductionA.Tips for youGoals of the introductionvGetting Your Audiences AttentionvHelp establish a moodvCre
2、ate a Favorable Personal Relationship with the AudiencevMake the Speaker More at EasevPreview Your Main IdeasDeveloping an Effective IntroductionFive waysvAsking a QuestionvUsing a QuotationvUsing Startling Facts or StatisticsvUsing StoriesvUsing HumorsAsking a QuestionExamples:vWhat bugs you most a
3、bout your college classes?vIf you could or had to live the life of someone else,whom would you choose?vDo you agree with that old claim that only death and taxes are inevitable?Using a QuotationExamples:A wise person once said,“Always have your bags packed,you never know where lifes journey is going
4、 to take you.”I couldnt agree more.In fact,as you can see,I have my bags with me tonight.she holds up her standard medical bag for the audience to see.-AMA president Nancy DickeyUsing Startling Facts or StatisticsA speech about eating disorderWho are five of the most important women in your life?You
5、r mother?Your sister?Your daughter?Your wife?Your best friend?Now which one of them has had or will have an eating disorder?Before you disregard my question,listen to what research tells us.One in every five women in the United States has eating disorder.Using StoriesvPersonal storiesvCelebritys sto
6、riesvAnonymous storiesvDogs storiesUsing HumorsvSpeakers should assure that there is a practical point to their use of humor so that they can still make a relevant application of the story to the topic or area.Beginning of the speechvWhy do a brief introduction play such an important role in a speec
7、h?Introduction is the face of your speech,which decides the audiences impression of your topic Introduction reflects the topic of your speech.Introduction shows how much you have prepared for this speech.C.Avoiding some common faults of introductiona.No common but ineffective statements b.No apology
8、c.No too much detailed introductionsd.Dont start with“Today Im going to talk about”e.Dont lead the audience to take a negative attitude toward your subjectf.Dont ask a broad questionC.Avoiding some common faults of introductiona.No such ineffective statementsBefore I begin my talk,I want to sayI hop
9、e I can remember everything I want to sayPlease forgive me if I have missed somethingCommon used but insignificant statements:b.No apologyIm certainly glad to be here to talk with you today,but I do want to apologize before I begin my speechIll try to give you a lot information about this subject,bu
10、t I just got back from a meeting and didnt have all the timeI sorry about the cough I have today.Ihope youll be able to bear me OK and that youll bear with meApologies are usually the same and inappropriate.You can get you problems explained by the chair or moderator instead of yourself if necessary
11、.c.No too much detailed introductionsDo not labor introductions I show great interest in my subject and spend a lot oftime doing research To tell the truth,I reallydont have time to preparemuch of the speech This may seem pretty simple to a lot of you,but take my word for it,it is important Long bor
12、ing and unspecificIrrespective unconsciousunimportantnonsensesredundantd.Dont start with“Today Im going to talk about”Attention-getterQuotations-Chairman Mao had ever said that-As a famous saying goes Create humorous atmosphere-With a funny joke.-Relevant to your topic.Raise a question?-Is anybody k
13、now that Einstein had ever?-What is the most effective way to learn.?Tell a story-Once there was a boy who devoted a lot to-It is a true story happened arounde.Dont lead the audience to take a negative attitude toward your subjectv Be optimistic,be passionate and humorous v Audience will follow your
14、 step.v No attention-getterv No respondence and agreement.f.Dont ask a broad questionGet your audience absent-minded of your broad questionLead your audience to think its a waste of timeThe audience know nothing about you topic Have you ever wondered bow oil is distributed?Im not sure that I can tal
15、k about this issue professionally and creatively.Your may not realize it,and you may not agree with me,but actually the most important thing is.D.Criteria for an effective introduction 5.it is persuasive and innovative1.It is relevant4.It stimulated your audience2.It get your audience involved3.It g
16、ets them to think positively about your subjectE.Tips for youThe most successful people are the one whove got most failures.It is very important for us to follow the regulation at school as a studentNo one can achieve if he contributes nothing,you need to be devoted.2.Avoid clichs3.Be directly 1.Be
17、assertiveE.Tips for you4.Use quotesWell-said quotes is available.No cross,no crown5.Be confidantimagine you have succeed for many timePractice!practice and practice 6.Learn from common lifeSlow down the pace of life,pay attention to roadside sceneryConclusion of the speechGuidelinevThe purpose of co
18、nclusionvMethods of concludingvDos and Donts of ConclusionA.Tips For UPurposesvTo draw the last attentionvTo leave your favorable impression 1.To give a sense of completenessMethodsvSummarize vCall for action vGive challenge vThrow a shock vRefer to the following event vReturn to the introductionvTh
19、ank the audience1、Do Work on Your Conclusion Carefully2、Do Point Up That You Are About to Finish If Helpful 3、Do Make the Conclusion 10%or Less of Your Speech4、Do Write Out the First Sentence of Your Conclusion on Your Speech5、Do Thank the Audience1、Do Not Say。2、Do Not Apologize3、Do Not Stretch It Out4、Do Not Introduce New Material 5、Do Not Continue to Speak as You leave the lectern1、Do Not Rush to an Ending Abruptly2、Do Not Shout Slogans Unless Appropriate3、Use Quotations Wiselyto Create an Ending on a Powerful Note
